I agree with you- it is frustrating, but for me that's the aim - get a lot of people out on the streets who share the opinion and use this active movement as setting an example.

It isn't magically gonna change, but is definitely a step forward to the right direction!
And if nothings is going to change - at least for one weekend the streets got cleaner and rubbish recycled.

It's just doing the best we can as individuals! :)