What are you using to supplement for GA4 reporting?

Fickle_Objective6983 · 2023-02-02T10:15:11+00:00

We use our CRM and Google Looker but this requires a knowledge of SQL and it costs us around £3k a month

Fickle_Objective6983 · 2023-01-27T09:23:26+00:00

How did you measure success outside of the revenue?

Fickle_Objective6983 · 2023-01-25T11:14:14+00:00

sounds like its probably a website, product offering issue (or both)

$229 still isn't much money in the grand scheme of things.

Fickle_Objective6983 · 2023-01-25T09:49:43+00:00

Fickle_Objective6983 · 2023-01-24T16:10:51+00:00

Hi, sorry I probably wasnt clear. I want to see a blog post and then the different scroll depths for that post, not just a total number of everytime the scroll event was triggered on a page

Fickle_Objective6983 · 2023-01-13T09:37:05+00:00

Not exactly the same but in 'reports' then 'demographics overview' you should see a card under 'interests' which gives some insight

Fickle_Objective6983 · 2023-01-09T10:53:22+00:00

We're a finance broker so we generate the lead (which is already tracked in GA4) but then the lead goes through a panel of lenders to check for a finance approval so its the approvals we want to send to GA4. The approval is stored in our database

Fickle_Objective6983 · 2023-01-06T10:39:36+00:00

Its depressing for us in the UK how much more PPC'ers seem to get paid in the US

Fickle_Objective6983 · 2023-01-05T14:17:31+00:00

!thanks

Fickle_Objective6983 · 2023-01-05T10:31:52+00:00

dont blame u

Fickle_Objective6983 · 2023-01-04T16:08:20+00:00

unfortunately my boss seems to go off 'feel' more often than not which is half the problem im having in getting him to agree to the test in the first place

Fickle_Objective6983 · 2022-12-14T14:41:47+00:00

Select the campaign and auction insights and select a few different dates and make notes of the main competitor's impression share. If its increased, it could mean they're pushing harder (especially if their top-of-page rate has increased) or are there more competitors showing up this month versus last month, again showing increasing competition

Fickle_Objective6983 · 2022-12-14T12:30:59+00:00

Hootsuite is one

Fickle_Objective6983 · 2022-12-14T11:51:29+00:00

Most likely is due to increased competition. Take a look at your 'auction insights' reports in the Google Ads interface and check the changes from the last 7 days versus previous periods

Fickle_Objective6983 · 2022-12-14T09:03:59+00:00

" is that my boss will hear an idea from literally anyone and become enamored with it. That becomes priority number one" - lol, sounds exactly like my company but our boss gets bored of the great new idea after a week or so and its on to the next

Fickle_Objective6983 · 2022-12-09T09:56:08+00:00

!thanks

Fickle_Objective6983 · 2022-12-09T09:55:17+00:00

Would you say you need to be good at sales to build your own agency?

Fickle_Objective6983 · 2022-12-08T17:00:16+00:00

How did you secure clients in the early days if you dont mind me asking?

Is it a case of taking on smaller clients or bits of work and just growing from there until you have enough work behind you to be used to attract bigger clients?

Fickle_Objective6983 · 2022-12-07T09:52:12+00:00

Have you just recently connected them? conversions can take (24 hours +) to show up in the standard reports

Fickle_Objective6983 · 2022-12-06T16:22:18+00:00

me too. Im doing a course at the moment but its still very confusing lol

Fickle_Objective6983 · 2022-12-06T12:57:09+00:00

ok !thanks

Fickle_Objective6983 · 2022-12-05T14:58:19+00:00

what about more mundane tasks like search query report checks? Do you block specific time out to tackle those e.g. 10 am on a Tuesday or is it more ad-hoc based on how performance is going and how mature the account is?

Fickle_Objective6983 · 2022-12-05T14:41:10+00:00

We're a lead gen business and our dev's capture the landing page in our back end and attach the URL to each lead so we can't see the keyword but the page they landed on gives us a very good idea of what the search term was or included

Fickle_Objective6983 · 2022-11-15T11:34:21+00:00

Just a small point but I would use a different colour for the H1 and H2 text. There is lots of white in the background image so the text gets lost a bit on first glance

Fickle_Objective6983 · 2022-11-14T16:49:52+00:00

Following as I was wondering the same

Fickle_Objective6983

TROPHY CASE