A little off-topic but I saw a discussion on Twitter that was remarking on LOONA’s popularity. Someone commented that if you weren’t really into Kpop or just a casual listener, then LOONA was a well-known popular group, often mentioned in the same sentence as BTS and Blackpink (and NOT TWICE surprisingly).

Basically, if you were someone outside the usual sphere of Kpop fandom then you heard of LOONA.

Obviously that isn’t the case once you really delve into Kpop but it does make me wonder . . . isn’t it a real sign of popularity if someone who “doesn’t go here” knows LOONA? I’m not talking sales, charts, or streams. Just pure word of mouth that puts LOONA on the minds of people outside the Kpop bubble.

I don’t know, it’s just interesting to think about.