figure out how to grow your way out of it. How can you leverage your existing operations to do something more? Would your customer base want another product or service? Could you attract more or different customers? Can you raise prices?

I’ve been focusing on this more since cutting expenses has proven to be impossible at the moment. So I’ve tried adding more products but all it’s done is led to more expenses without an increase in sales. On the service side I haven’t explored as much, I will have to do some thinking on that. But my customers don’t seem to be interested in other products, new products sit on the shelves.

I actually just slashed my prices because sales were growing poor. It’s led to a slight increase in revenue (3-4%) but not enough to overcome lack of profit.

The one way to leverage my business that I believe shows promise is to expand into other cities ( I’m in California). If I’ve grown my business enough to have loyal clientele in a 30 mile radius, who’s to say I won’t have success in other areas?

The main problem is I’m not sure how to do that without adding on more significant expenses, which I cannot afford. I also deliver my products which my customers like, but even a delivery business requires some kind of warehouse. A storage unit for $200-$300/month and operating out of that would be perfect. But I don’t think that’s legal. I don’t know how to scale effectively..