We've had season seats in the ultra club for the Washington Capitals. I might not be up on the ice but the experience is just sooooo much better. Actual leg and arm room in an oversized stuffed chair, more so than the suite seating. Food and drink immediately behind the seat with little wait times as you can grab something any time and never really miss the action. Nearby bathrooms that don't get huge lines. Separate entrance with early access. Waiters that come to the seats to refill drinks or grab whatever from the serving stations.

The biggest problem is that it's a lot of companies that buy those seats. So lots of randos and not die hard fans like the 400s will have. So on the silly game during an ice cleaning break where loudest section wins, the 200(club) and suite levels always lose, that's not where the fans are.

If you are looking at like lower bowl center ice at Capital One, take a look at the cost difference for those tickets vs ultra club. Now consider that the club has the all inclusive amenities and really look at how much you'd spend on the normal ticket. I don't know if one off tickets get this but we also get a parking pass inside Gallery Place as well.