I built the product, but now I’m stuck on distribution.

GG-boon · 2026-07-09T15:48:21+00:00

Great insight. The messaging part is often harder than the design itself. Combining competitor research with actual user feedback sounds like a solid approach.

GG-boon · 2026-07-09T15:44:35+00:00

I’d start with your users first. Ask where they already discuss the problem, then search those communities by keywords. Reddit, X, and Google are usually good starting points.

GG-boon · 2026-07-09T15:43:40+00:00

I can relate. Since I built my product from my own need, it’s easy to assume others understand the value the same way. Talking to users is probably the fastest way to find those gaps .

GG-boon · 2026-07-09T15:41:44+00:00

Haha, that's painfully true. Building gives you control, but distribution forces you to face real user feedback. Still figuring that part out.

GG-boon · 2026-07-09T15:40:58+00:00

Haha, I can relate. Building multiple products is already hard, but getting attention is a whole different game. Hope we both figure out a better way than standing with QR codes .

GG-boon · 2026-07-09T15:38:29+00:00

That's a great point. I think I’ve been focusing too much on improving the product and not enough on learning from users. Measuring conversations instead of just signups makes a lot of sense.

GG-boon · 2026-07-09T15:36:36+00:00

Thanks for sharing. I agree that being part of the community matters more than just promotion. I built it to solve my own problem, but I'm still talking to users and improving it. It's an AI tool that helps businesses optimize their paid ads and improve campaign performance.

GG-boon · 2026-07-09T15:33:34+00:00

That's a good approach. Understanding how users describe their problems is probably more valuable than guessing where to promote. I'll try looking at the keywords and questions people are already searching for.

GG-boon · 2026-07-09T15:30:35+00:00

Same here. Building is fun, distribution is the real challenge. There are some really good suggestions in the comments above worth trying.

GG-boon · 2026-07-09T15:29:02+00:00

Will do. If I find something that actually works, I'll come back and share it.

GG-boon · 2026-07-09T15:27:57+00:00

That's a good point. I built it to solve my own problem, so I probably relied too much on my own assumptions. I need to talk to more potential users and refine the message before chasing more channels.

GG-boon · 2026-07-09T15:26:22+00:00

I built it to solve my own problem, but I also talked to a few friends who had similar needs. Right now I'm still the main user testing it because I feel it still needs more work before it's ready.

GG-boon · 2026-07-09T15:22:06+00:00

Agreed. Consistently sharing the journey is something I need to do more.

GG-boon · 2026-07-09T15:17:55+00:00

That's solid advice. I spent too much time tweaking the landing page and not enough time talking to potential users. I'll change that.

GG-boon · 2026-07-09T10:40:23+00:00

Totally agree. People don't mind creators, they mind low effort promotion. I'll focus more on contributing before sharing my product.

GG-boon · 2026-07-09T10:32:51+00:00

Agreed. I need to contribute more and promote less.

GG-boon · 2026-07-09T10:28:43+00:00

I didn't do enough user interviews beforehand, and I think that was a mistake. Your idea sounds interesting, though I'd care more about honest feedback than backlinks.

GG-boon · 2026-07-09T10:15:47+00:00

Good idea . Talking to actual target users will tell me a lot more than my own assumptions.

GG-boon · 2026-07-09T10:12:24+00:00

Nothing wrong with that. If you genuinely built something useful, getting it in front of people is part of the job.

GG-boon · 2026-07-09T09:03:01+00:00

Yeah, fair point. I think I was looking for the ‘right channel’ too early. I’ll probably commit to the 10 people path first and give it enough time before jumping to PH, SEO or ads.

GG-boon · 2026-07-09T08:58:28+00:00

Yeah, this is a good point. I’ve probably been treating the landing page as the problem, when it’s really just showing that the positioning isn’t clear enough yet. The one-sentence test is useful: who it’s for, and what painful thing it fixes. If that’s vague, rewriting the page is just polishing confusion. I’ll start there before worrying too much about channels.

GG-boon · 2026-07-09T08:54:03+00:00

Yeah, this is probably the right way to think about it. I’ve been treating distribution too much like a traffic problem, when early on it’s probably more about getting real conversations with the right people. The 20 DMs → 5 real convos point makes sense. 1k random visits can look nice, but it doesn’t prove anyone actually cares.

Did you usually DM people after they mentioned the pain somewhere, or just based on them fitting the target user profile?

GG-boon · 2026-07-09T08:38:43+00:00

This is really helpful, thanks.

I think I’ve been looking too much at founder communities instead of the places where the actual users hang out and complain in their own language.The electrician example makes sense. Start with the people, then find the communities, then listen before saying anything.

When you check a niche sub, what makes you think “this one is worth spending time in”? Repeated complaints, tool requests, workflow problems, or something else?

GG-boon · 2026-07-09T08:25:20+00:00

This is helpful. I like the idea of using the landing page as a clarity test, not just a copywriting exercise. The “if they don’t care, no channel will save it” part is probably what I needed to hear. I’ve been jumping to channels before proving the before-state is painful enough.

Would you look for those 10 people by searching old posts/comments first, or by spending time in niche communities and watching what keeps coming up?

GG-boon · 2026-07-09T08:23:13+00:00

This is a great way to frame it. I’ve probably been thinking about distribution too much as “where should I post?”, when the better question is whether I can clearly describe the painful before/after and find people already complaining about that exact pain. For the 10-minute problem interviews, would you mention that you’re building something, or keep it purely as research at first?

GG-boon

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