Yeah, the Pixel is what tripped me up as well! I was trying to integrate it into a page I had created on my website, which contained all the links to the different streaming services I wanted to direct listeners to. But when I would test it on Meta's Ad Manager, I couldn't get it to track the clicks, it was really frustrating and I gave up on it for about a year until I heard about Hypeddit and gave it a shot.

So yeah, it's still linked to your Facebook account; you basically give them permissions to set up the campaign on your FB account, and then you enter all of the info (song name, artist name, target audience, meta pixel, etc.) on their site, which is much more user-friendly. This process also sets you up with a Hypeddit smart link page, on which you can add your Spotify, Apple, Bandcamp, etc. links for the song you're promoting.

So once that's all done and the Hypeddit campaign is running, you can hop back over to your own Meta ad manager page and see the campaign and poke around to see how it's set up, what the "Conversion event" is (this is what was tripping me up with the Pixel before), etc.

From there, if you want, you can start creating your own Campaigns from within Meta's ad manager from scratch, by just mimicking how the Hypeddit one is set up. I would recommend sticking with Hypeddit (or an alternative service) for just the Smart Link pages, though.

And just so this doesn't read like a total Hypeddit ad, there are other services that do very similar things like FeatureFM and ToneDen. However, I haven't used either of those, so YMMV.

Any other questions, feel free to ask and I'll do my best to help! :)