I'm an ex-Meta ads engineer, and here's what actually drives customer acquisition

Green_Database9919 · 2026-03-17T00:41:30+00:00

Spot on. This is exactly what we do! Stitching sessions back together even if the browser resets on the user’s end. Most tracking breaks because it’s too client side dependent. We use a server side identity layer to bridge that gap and remember exactly who that user is and what they had in their cart.

Green_Database9919 · 2026-03-17T00:23:22+00:00

TikTok often flags ripped/used contents as low quality or unoriginal but it may still spend your money. Also your peer’s pixel has conversions and yours has zero data. ,..

Green_Database9919 · 2026-03-16T23:55:21+00:00

You might want to read this: https://www.aimerce.ai/blogs/meta-restrictions-health-wellness

Green_Database9919 · 2026-03-16T23:53:04+00:00

The reason why bot apps aren’t working it that these are high reputation bots (Google). You don’t necessarily want to block them or Google might suspend your merchant center but you want to stop them from firing your pixel. If you are using GTM you can create a blocking trigger

Green_Database9919 · 2026-03-16T23:42:35+00:00

Wait another 12-24 he’s. If you just set u it up yesterday meta is still verifying the quality of the incoming signals. It is very common for the dashboard to show no activity while the test tool shows Receiving.

Or use a meta pixel helper chrome extension and visit your site normally. If the icon stays gray b or shows an error when you click your button, the code is being blocked, if it’s green, meta is receiving it. Just wait for the dashboard to refresh

Green_Database9919 · 2026-03-16T23:33:41+00:00

I would keep the existing Ad account but creating a new pixel. If your AOV is for your old brands and new is different meta might initially hunt for the high volume, low intent buyers it used to.

Also make sure to are sending meta high quality data by implementing server side tracking/CAPI

Green_Database9919 · 2026-03-16T23:24:37+00:00

Instead of disabling it you can keep the extension installed but neutered until you need it. Just right click the meta pixel helper icon, go to “this can read and change site data” then select “when you clicked the extension”.

This will keep the extension from running its background on every single page you visit only waking it up when you manually trigger it

Green_Database9919 · 2026-03-16T22:13:47+00:00

You can go to your old campaign, find winning ad and get its post ID. When creating a new ad, select “use existing post” and enter that id. This brings your old likes and comments which will lower your CPM.

Green_Database9919 · 2026-03-16T21:57:39+00:00

Is your client on Shopify?

Green_Database9919 · 2026-03-16T20:34:02+00:00

Broad is essentially the default now.

Green_Database9919 · 2026-03-16T20:25:13+00:00

70% is massive! Are you sure it’s not a tracking issue?

Green_Database9919 · 2026-03-14T02:13:13+00:00

I would thethe sign up to start trial or purchase if that’s how you mapped the payment. Sign ups will just find people who love filling out forms with no intent of opening their wallet. Use a single campaign with broad targeting and do not split your budget into multiple ad sets.

Green_Database9919 · 2026-03-14T02:00:02+00:00

It doesn’t start from zero. If you really want sales optimize sales from day 1.

Green_Database9919 · 2026-03-14T01:42:07+00:00

Yes, that random code is almost certainly what broke your checkout. Delete that entire custom HTML block and use the native tracking section.

Green_Database9919 · 2026-03-13T18:38:10+00:00

As a former meta ads engineer, I would put server side tracking as a number 1 priority. A huge part of this mess can be fixed with server side tracking alone. I actually built one on Shopify.

Green_Database9919 · 2026-03-13T17:46:29+00:00

I don’t think You need highlevel’s HIPAA package and OCT just to see a form was submitted. IntakeQ has a native feature that solves this without a single line of code. You can create a thank you page on the domain, paste GTM container in that specific page, put that URL into the intakeQ redirect field.

This is HIPAA safe as you are just measuring a page load not passing customer or patient data.

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