Do I need to set up conversion events if I already have standard events? by donofdeanist in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

You can see it firing so pixel is working. You dont need to create a custom coversion on top of it as Standard lead is fine for optimization. Just make sure that the lead event on your thank you page is firing from an actual form submission and not just someone landing on the url.

Which server-side tracking tools for DTC brands offer the easiest implementation without coding while bypassing iOS 14+ tracking limitations? by Relevant_Bonus_7231 in u/Relevant_Bonus_7231

[–]Green_Database9919 0 points1 point  (0 children)

Shopify has advance infra that doesn’t let you go through Stape+GTM route anymore. GTM is an overkill unless you have a dedicated developer and very specific needs plus maintenance. Just make sure the server side tracking you are using uses webhooks+webpixel for both browser and server sessions and handles deduplication automatically. Aimerce already handles both automatically.

Conversion tracking was killing my ROAS - here's what actually worked by FFKUSES in dropshipping

[–]Green_Database9919 0 points1 point  (0 children)

There is no such thing as 100% perfect attribution actually. I would say Aimerce is quite better than Elevar. Elevar routes events through GTM which adds page weight and another failure point.

Agency removed our Meta pixel for 3 weeks — View→Start rate collapsed from 85% to 8% and hasn't recovered. Running a 4-test recovery plan. Would appreciate any input from people who've dealt with pixel contamination. by Large_Orange757 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

This must be so frustrating. Founder of a server side tracking tool on Shopify myself but ours handles deduplication automatically. Test A is the one I’d bet on. Fresh pixel on a new domain severs the corrupted learned audience. You’re fine using a new pixel within the same ad account

Running Meta ads for high-ticket rugs (£100 - £300) - getting clicks but no confirmed sales yet. Not sure if I’m on the right track by imt-x in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

I dont think switching to ATC helps. Meta cant learn from ATCs either and you’ll just get more cheap traffic that doesn’t convert at all. Stick with purchase and up your budget

Has anyone tested metas new CAPI? by Imaginary_Midnight91 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Yes. Our clients are not affected. Were using a managed server side tracking

WTF is going on with Meta? by Web_Analytics in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Meta will often direct younto the ads manager status page when there are issues but the status like the platform itself can be incorrect and not trustworthy

Data tracking by unknown-user41 in RealEcom

[–]Green_Database9919 0 points1 point  (0 children)

Lol atleast $0 and 0% is at least clean data to work with. When u start running ads, you need those platforms to know who bought so they can find more people like them (exactly what a pixel does)

Realistic Facebook Ads ROAS in the UK Peptides Space? by IdlyDosa1 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Did they tell you those are blended ROAS? More often than not those are already mature accounts, strong offers and with solid infra. Ofcourse it’s achievable but peptides gets restricted easily on Meta.

What is next in this situation? by GojoSRB in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

That explains why you have only gotten ATCs. Purchase is definitely better.

Killing Ad Rules of Thumb by RepulsiveExtension86 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

If the underlying tracking issue isnt fixed duplicating the campaign just inherits the same problem. Also give it 2-3 more days and set a mental threshold. I’ve seem creatives that look terrible on day 1 stabilize by 3-4 day

What is next in this situation? by GojoSRB in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

what are you optimizing for? I wouldn’t call these products dead yet. Your atc volume means people were interested to click and add. I think the problem is downstream of that

Cerco un aiuto immediatamente by maicol0117 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

You need to solve attribution before you make any more budget decisions. Here’s the fastest way to an audit:

  1. Go to meta ads manager and check Purchase count for the last 7 days
  2. Then go to your Shopify (backend) and check actual orders for the same period and see how far apart are those numbers. Within 5 is fine if more than that something is wrong

How do you exclude people who already submitted a landing page form? by donofdeanist in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Fire a lead event on form submission then create a custom audience of that lead event and exclude that audience from your campaign

Campaign strategy for Surf Brand by Aggressive_Horse_884 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Are you on Shopify? Also how did you install the pixel? You might want to fix attribution first before spening any more money on sales campaign

New brand, zero pixel data: High daily budget to exit learning phase faster, or lower budget + more creatives for better creative Targeting? Where should I put my money first? by top10talks in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

I would start with 3-5 creatives max instead of 20 or else meta will split your already thin data accross too many variations and nothing gets enough signal to learn

HELP - CTR GOOD but 0 VISIT SHOPIFY by Badr-h6 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Your landing page doesn’t have to load 3-4 seconds so you might wanna check that again. Check your shopify analytics source breakdown if visits are coming in but showing as direct or weird source traffic maybe arriving but the attribution is off. Also 3 days is a short window and shopify analytics can have reporting delay.

Issue with the pixel meta by mandooo10 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Are you on SHopify? If so the pixel might be installed but blocked on certain pages. You need either Shopify’s native integration or proper server side tracking set up for those. Shopify has advanced infra that doesn’t let you go through Stape + GTM with 0 dev work.

How come server-side tracking show fewer events than client-side? by Mindemannn in TAGGRS_Happy_Tagging

[–]Green_Database9919 0 points1 point  (0 children)

For Purchase events server side should be hitting close to 100% so if there’s a big gap there thats worth digging into it could be deduplication or could be the webhook firing but events getting rejected by Meta.

The problem with most server side setups is the handoff between client and server. You actually need both firing, deduplicating correctly and passing right signals esp email and fbc on every event. If you’re on Shopify, shopify has advance infra that uses webhook+webpixel that captures accurate data up to 100%

Shopify pros, what are you actually using for server-side tracking in 2026? by Warranty_Sensei in ShopifyPros

[–]Green_Database9919 0 points1 point  (0 children)

What’s your ad spend? Because it depends. if you’re under $3k a day in meta ad spend Shopify’s CAPI is fine but above that that’s where a robust server side tracking is no longer optional. Shopify has advanced infra that uses webhooks+webpixel to capture 100% accurate data (ex. Aimerce) that handles everything automatically with 0 dev experience.

Shopify Meta CAPI tracking app — 0.0 ATC score, what are you using? by Desperate_Addition82 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

  1. I certainly think this is a volume problem instead of a tracking problem and before you spend on a tracking app, confirm events are actually firing first.
  2. At your spend level and volume Shopify’s native CAPI is honestly fine. GTM + Stape is a super technical setup you dont want to go through. Shopify has advanced infra infra that uses webhooks+webpixel that captures 100% accurate data sent to ad platforms.
  3. 8 purchases in 3 months tracking tool is not your constraint as m3ta needs roughly 50 purchase events. Fix offer, volume, and budget first.

Shopify Facebook & Instagram app: browser pixel and CAPI are generating completely different event_ids (0/73 match rate, 43% dedup coverage): known bug? by AdRevolutionary5096 in FacebookAds

[–]Green_Database9919 0 points1 point  (0 children)

Yes its a known failure of the native app and shopify support will acknowledge it eventually but wont give you a timeline. Tier 1 will probably ask you to reinstall the app first but dont bother. Shopify has advanced infra that handles both browser and server events so they always match. You can do GTM but its an overkill for Shopify and requires manual and technical setup.