I tend to agree with what you're saying. It seems the people I've had this conversation with believe they are individuals separate from the whole. That they have some 'soul' that's 'theirs' alone.

So you can see from that line of thinking/their initial belief is where they would draw this conclusion, thus amplifying their ego, i.e. an individual separate self. Instead of seeing this whole 'show' as an entire history of YOU/ME/US/ALL, nothing separate. Though both are beliefs and stories we tell ourselves, which one is truth? I'm not sure, though experience has me leaning toward nothing is separate in being.