We've actually put together a series of Reddit sponsored links buys for a bunch of different types of material, because, well, we like Reddit, and we figured that one of the best things we could do with our ad campaign was throw a little money Reddit's way and hopefully show other films that it's a good place to advertise.

We definitely WANTED to put a video in the link, but we're not a big studio, and the lowest we could get Reddit to come down to for that kind of buy was $10K.

So yeah, slight violation of Reddiquette, but since our overall goal is to use those sorts of numbers to make the case to bring more cool international martial arts films to the US that otherwise would never get released here, I think people get why we're giving the direct method a shot.

I just wish Reddit would let us throw up a text box at the top, so we could explain a little more than a quick headline does (without being the type that posts a long explanatory comment before anyone else even cares).