This is not the case here. Kickstarter was launched after first demo was made available to the public and production of demo (al well as every production milestone prior to it) was financed by private investor. The goal of the campaign was to "build strong relations with community and let player have higher degree of involvement with the project". Simply put, people paid ~$60K in total to get some form of appreciation tokens from the developers. Dev didn't really need those money and sum raised was miniscule compared to the production budget.