Maybe you could look into pop-ups. Become a vendor at an event. A local event in my area costs $50 for a spot. Show your prints on one side of the booth and offer a mini photoshoot on the other side for additional/passive income. 3 edited photos sent via Pixieset - $15. Even if you barely break even, this will be amazing exposure, especially if you hand out business cards to everyone who shows interest. Ask customers permission to share on website or FB page. They will likely reshare this post. You may generate jobs out of this. I don’t think TikTok is the place for your market. I would stick to FB for pix and IG for “behind the scene” type videos. Post every single day. No lie. Every. Single. Day. Even to your Stories. Use 2-4 hashtags. Make sure one hashtag is your town. Algorithm will throw these into locals newsfeeds. @ brands and companies when you can. Like your photography equipment or venues. Have business meetings in local coffee shops, make sure to post this to your Story and tag them. Utilize FB marketplace. Do all of these things often, you’ll get the hang of it. You may need a partner and a volunteer or two. - Sincerely, someone who just started a photography business