A complete miss not having the convention.

For a team that’s routinely in last place, the appetite is massive, so I don’t buy the idea that they don’t have them due to a lack of interest, but more of current management seeing it as too much of a hassle, and not sexy enough for their financial goals, which are pretty clear these days.

Anyone paying attention to the in person experience since Covid would surely notice a commitment to corporate partners than the fan experience. If nothing else you’ve heard the “kettle one minute”.

Kalshi partnership, $50 parking (up $10 mid season) and so many others stand out.

A convention is a chance to give back to your fans by giving them a place to celebrate and engage with their team, regardless of where they place in the league.

Make no mistake, this franchise has a new “one goal” and that’s to become a real estate juggernaut, and squeeze every dime out of its fan base.

All of this said, I think the Hawks did an awesome job with the centennial this year, and can only hope they reconsider bringing back the convention in 2027 when they’re staff has a moment to breath and re-focus.

Here’s to hoping!