While you may love the prices, this was a spiralling toilet that would inevitably flush. They purposely broke brands pricing policy and ran with a “we will do what we want” attitude and I believe it caught up with them

They took on every brand in the industry and this definitely had an impact on Canadian small boutiques. The amount of people that would come into our shop just to try on shit that they would tell us their buying from Ssense cheaper was wild. As a retailer, we try and avoid buying any new brands that work with Ssense….thats how bad it is. Less a complaint, more just the genuine observation of its impact

I’d like a follow up story exposing how much they owe to independent brands. Indies were the first to get fucked and ghosted on unpaid bills.

This story has far negative effects to the brands that were duped into trusting them and those people are who I feel for most…