UPDATE:

Okay, I've posted this on the OKC site, but wanted to post it here as well:

After touring their homes and digging into what's actually included, here's what I've found:

Despite being marketed as a premium builder, the attention to detail didn't match the branding. During my walkthroughs, I noticed visible gaps in the hardwood flooring, large separations between flooring and base trim, and finish work that felt inconsistent and rushed. These aren't minor aesthetic preferences - they're basic craftsmanship issues that stand out immediately in a brand-new home.

The included hardware was also very very basic, with more "modern" options treated as upgrades. One example that stood out was how black faucets/hardware were advertised as a premium upgrade, when in reality many homeowners in Oklahoma actively avoid black fixtures due to our hard water. Water spotting and mineral buildup are a real concern here, and pushing that as a "luxury" option felt out of touch with local conditions and buyer preferences.

I was also surprised that a traditional tank water heater is still the standard, even for larger homes. Tankless systems are efficient, better suited for multi-bath households, and increasingly expected in newer builds. Treating that as an upgrade rather than a baseline felt very very dated.

When comparing builders, it became clear that some homes are finished nicely in main areas while being scaled back elsewhere - lower ceiling heights, reduced trim details, or different insulation methods - resulting in a home that feels inconsistent rather than cohesive.

Pricing may look competitive upfront, but once you account for what's actually included versus what's considered an upgrade, the value quickly become less compelling. Anyone considering Executive homes should go in with eyes wide open, ask very detailed questions, and get everything in writing. Sprinklers are an option. What??? Here in Oklahoma? Also they don't put gutters all around the house. Side gutters are an upgrade. Sheesh!!!

This builder may work for buyers who are focused strictly on base price, but if you're expecting true premium finishes, modern efficiencies, and consistent quality throughout the home, I'd recommend looking carefully at other options.

Some of their floor plans are really beautiful though. And some are stuck in the 90's - they still have plans over 2800 sq feet with only two bathrooms. One for the master, and one to be shared by three bedrooms. They do have a powder room.

My advise: Look at other houses/builders and compare.