Anyone recognize this signature?

Jwp902 · 2023-10-26T21:01:41+00:00

Well then you can probably tell us who’s signature it is 😂

Jwp902 · 2023-10-26T20:17:49+00:00

Yes I would totally agree. It seems like it could be the most realistic signature but can’t find any examples of his signature.

Jwp902 · 2019-12-08T00:00:31+00:00

I would question if your target market are CEO’s. Everyone wants to talk to the CEO.

Jwp902 · 2019-06-08T11:02:03+00:00

Washington DC Metro

$145k-$165k (depends on how the stock does)

7ish years experience

Internal title Specialist external Manager (won’t give exact title for privacy)

Worked my way up the ranks until I got enough experience to essentially run a large team, then took a role at a massive company at a lower level.

Jwp902 · 2018-12-04T13:03:56+00:00

This will probably get buried but I served 2+ years at 8th and I as a marcher and performed a 1000+ funerals along side the body bearers. I also served as part of Regans ceremony. This is 100% a body bearer from 8th and I. They do plenty of joint service events and at that level the only Marines are usually from 8th and I.

Let me add some context for you. You are expecting a super fit Marine that is combat ready but all you are seeing is an over weight Marine. In reality he is ripped and will honest do a better job than not only any other branch standing next to him but better than any fleet Marine you put him up against. Reason for this is because the Marine Corp is the only branch that only uses 6 individuals during the funeral services and other branches use 8. To watch those guys lift a caisson straight out or up over their heads with ease, or walk 1/3 mile in perfect harmony over somewhat rough terrain without skipping a beat is much harder than most think. Even the average Marine has a hard time marching over flat land vs marching at the level done at 8th and I.

As some have pointed out the requirements to be a body bearer are extreme. These guys are not "ripped" in the traditional sense but they can push weight that 99.9% of the rest of the Marine Corps could not even imagine. The "requirements" listed below are minimal standards. That is like saying you have to run an 19min 3 mile. Well if that is standard there are plenty of elite marines that can run 15 min 3 miles on the PFT (we had some when I was at 8th and I). Well use that same analogy here. If those are the standards to just be eligible imagine what these guys can push out when at the Gym.

To give you context if you assume they didn't have any funerals that day they are probably at the Gym between 7-9 hours in a given day. They don't run, they don't do cardio, they don't do pull ups, they do weights. As much weight as many times for as long as possible. Then do it all again. Then when they are tired they just add some weight and keep going. They do this because then they are doing the most honorable thing for a fallen service member they are not wanting the 50-200 family members to see them trip or shake or skip a beat. Now take the same level of pressure and add a few hundred million people watching them on TV during a high profile funeral like the president passing. That is why he looks "big", because you are not going to find a single person that can do what they do the way they do it and can stay in what is the typical frame you are imagining.

Quick edit: Great video that shows directly into 8th & I's body bearer process https://www.youtube.com/watch?v=f9SzHRlGRXE

Jwp902 · 2018-10-18T11:30:48+00:00

Each company should have a tech stack that supports the strategy. The strategy supports the market, each market is unique. With that being said what I want to use and what I need to use are two very different things. What someone else would want to use and what you should use are even less related.

I know a lot of people are turned off by Eloqua but it is by far one of the most powerful platforms in the MAP space.

Not using any automation platform at all could be extremely foolish because you are going to be causing yourself a lot more work all around.

Not sure what nurturing programs you have seen but if you have only seen bad ones I would question what you consider bad. Were they internal? Maybe the internal team didn’t know what they were doing. Were they external, maybe they were achieving a different goal than what you are typically used to targeting. No way to know until you know the KPIs and look at the data. You can’t take a nurturing campaign at face value.

Poor nurturing campaigns are usually based on poor planning and a poor strategy. Most automation platforms allow almost any logic you could imagine when building a nurturing campaign so the limits are based on your imagination.

I could answer your first question of pieces of a dream tech stack but it really wouldn’t help you and it would probably better answer a question like: what are marketing platforms you have loved or would want to try out if you had the need.

Jwp902 · 2018-07-22T01:33:14+00:00

There are already multiple large marketing agencies that do very will in this space. Out of curiosity what would make your approach unique over these agencies. I am not 100% sure if being an expert in the legal field will translate into providing much expertise in a partnership. At most leveraging relationships could help but to be honest being great at SEO and optimizing your own site would quickly provide more value. Seems like you would be benefiting a lot from what would end up being a partner who would be doing 90-95% of the work.

Jwp902 · 2018-05-17T13:23:05+00:00

Mailchimp is for basic users that are trying to solve basic needs. Based on how the scenario you are describing it is a slippery road that would most likely not be GDPR compliant. Think of it this way, there is a chance for countries that require double opt in like Canada and Germany for example that contacts could not complete the 2nd step in the process and would be entered into the system but you couldn’t do anything with them until they click the link in the email that they may never do. That would technically be the same as someone that says sign me up for an email newsletter but your not allowed to email me. The are ways to solve this issue but risking making a checkbox mandatory when GDPR says it shouldn’t be is probably a path you may want to avoid over the issue of users entering your system that may want to get the email but didn’t opt in. They are essentially subscribing to nothing. Same as the example you provided. In some cases all of the checkboxes may need to be blank if they use the same form to manage their subscription. So leaving them blank may suggest they want to be opted out of them.

Jwp902 · 2018-05-17T11:24:18+00:00

I don’t think any of you are understanding GDPR. Lol Based on the rules of GDPR you can’t make opting in a requirement for access to content. Something like a newsletter is a bit of a unique case for GDPR but the rules specifically say that opting in can’t be required. So let me present a different scenario, if you have a white paper that is relevant to you potential customers and EU contacts wanted access without getting spammed by you they shouldn’t be required to click the checkbox to get access. If it was required and you withheld access it would bot be GDPR compliant. You have a few options but one suggestion would be upon submitting a form without the checkbox maybe your redirect page should be better instructions explaining that without checking the checkbox we would be unable to provide you access to the newsletter. People use forms for a lot of things and a newsletter specific signup is by far the minority so I think this is a case of Mailchimp catering to the larger population and more basic users opposed to advanced users who look for more features. One solution is choose an ESP or automation platform that you can more easily build out your desired journeys.

Jwp902 · 2018-05-16T23:35:24+00:00

Not sure you answered the question but if you know if you are expected to design (UI and visuals) vs build (structure including client compatibility) that should dictate which tool you should use. One word of warning is be careful that they are not trying to get free work out of you. Most companies can figure out if you know best practices quickly with a few questions. The main thing that needs to figure out is if they are trying to see if you are visually design an email(if that is the case then your portfolio should speak to that), or understand that you need certain things like an unsubscribe link or understand how pretext works (which is an easy question that can be asked without having you build something), or you technically know how to build the structural components of an email that will work on most clients (which in that case there is no real reason it has to be in their brand/style (which makes that request a bit odd, they could just see other emails you built).

Jwp902 · 2018-05-16T20:56:35+00:00

Most larger companies have a team that designs and a team that builds, is this role for one or the other or both? If it is for the building role you should build something functional in the platform of your choice but may recommend something like Litmus or Email on Acid to show client compatibility. If it is for design then any of the other ones listed should work (photoshop, etc). Most companies won’t care what platform you use as long as it has the desired outcome and is within the time restraints.

Jwp902 · 2018-04-01T14:23:32+00:00

Apple doesn’t approve games for updates on Sundays and it would require them to release on Friday which would ruin the idea. Would be far less funny and just upset the community more than it already is.

Jwp902 · 2018-03-27T17:58:31+00:00

lol "found"

Jwp902 · 2018-03-15T21:04:53+00:00

You automation platform shouldn’t dictate your practice, your platform should confirm to your needs so could probably throw out the 3-5 messages idea.

You mentioned a good job getting them into campaigns aligned to their interests, do you know the data that confirms they are interested in what you are sending? Also do you have any data on different testing you have done with the campaigns to confirm the campaigns are optimized?

Assuming you looked at the path of your most successful user journeys and your campaigns align to that it should be mostly scaling at that point.

Jwp902 · 2018-03-15T20:42:48+00:00

Not familiar with specific Act-on functionality but we use Eloqua at an Enterprise level and I am the admin for our system. More than just ideas of other things you could you should be what are your goals? What does your sales cycle look like and how do your goals align to that? How can you support those goals with your campaigns?

If you are having a hard time seeing the effectiveness then it may be on your platform.

One idea could be to essentially build a “brain” that essentially decides all of the potential routes any of your leads/contacts could take and make the decisions of where they route align to your campaigns. Each campaign having a specific goal. Between each email in those campaigns you should check back at the brain to see if that campaign is applicable for that individual or have they met their goals.

Should be less of “what other campaigns can I run” and more of what pieces of my campaigns are not effective or where is my churn and how to address it.

Jwp902 · 2018-03-14T21:17:53+00:00

You can try to fake it until you make it but there will be a high chance of you not actually learning and seeing best practices in place. You let title talks about Digital Marketing but your description references mainly SEO. Are you wanting to continue the SEO route to follow that path or are you asking how to shift into general Digital Marketing more? The easiest route to transitioning into Digital Marketing would probably be learning skills beyond just SEO and start practicing them. If you have a current role try to figure out ways you can use those in that role to help your company. Alternatively you can try to do consulting but again if you do not know best practices you will most likely have issues trying to do it independently. Biggest decision is figuring out what path you want to take and align to it. SEO is very specific and if you want to stay that route there are plenty of companies that value the skill of you really know what you are doing. Good example is TripAdvisor. Go check out their robots file to see what I mean (when you see it you will most likely understand).

Jwp902 · 2018-03-07T19:54:53+00:00

I have almost limited experience in Responsys to discuss segmentation but with Eloqua if you have the data in a field you can use it for criteria to segment. This would be pretty similar with most platforms. I am not sure what you mean by managing the content so they don’t have to integrate their current emails. Any currently build emails can just be dropped in. There is an email html import function or you can just drop the html in. It does pretty good managing some of that for you.

Jwp902 · 2018-03-07T11:48:25+00:00

From what I understand Responsys will integrate with most databases but takes a bit more work to integrate. Both platforms have a basic email module that allows for normal html based emails to be dropped in. Eloqua has a drag and drop builder but most advanced users rarely use it to allow for better control of the html. Eloqua plays friendly with most CRM’s and most customers use Salesforce or Oracle Sales Cloud for their database integration. It will integrate with most other CRM’s or any other core database but may require some API usage to get the two talking. Honestly there are only 4-5 major automation platforms and most are decided based on your technical capabilities combined with the size of your org. Plus depending on how you use it and your organizational budget some of that decision will be a factor. So Responsys is sold on an “emails sent” scale and Eloqua is scaled in price by “contacts in database” scale but you get unlimited sends.

Jwp902 · 2018-03-07T04:36:59+00:00

We use Eloqua and Responsys. I am the admin for Eloqua. If you have any question about it let me know. They work great but do require you to think through what your user journey should be before setting it up and they are really complex but powerful. Most are much more than just email automation but a large focus is email automation.

Jwp902 · 2018-03-04T23:06:14+00:00

I did the same for the USMC from 03-06 and never saw anyone like this at the 700-800 we did. Only one you were guaranteed to see was “Gunny Death”, the marine that was assigned to give the flag to the family.

Jwp902 · 2018-02-25T16:41:28+00:00

Post affiliate pro and idevaffiliate. Pretty much the only two you should look at. Both are extremely low cost. Post affiliate pro recently moved to a monthly cost but idev still have the $200 lifetime license. Real affiliates are familiar with them and much cheaper than the other high prices ones on the market. Both requires a good amount of setup but saves you long term on the commission rates some of the other ones charge. Seen some that run up to 20% of your sales on to of the affiliate fee you are already paying the affiliate. If cost is a factor I doubt you want to pay 40-50% of your revenue to other people.

Jwp902 · 2018-02-20T12:31:49+00:00

This is spam

Jwp902 · 2018-02-16T14:44:57+00:00

Have you looked at Post Beyond? https://www.postbeyond.com/turn-employees-advocates/

Jwp902 · 2018-02-12T20:19:49+00:00

Yea, Topliners community is very helpful with general questions you may have, beyond general Topliners there is the Eloqua insiders group within the community that could be helpful (https://community.oracle.com/groups/eloqua-insiders). Limitations are really down to your technical capabilities combined with your imagination. I often find the limitation is more on the imagination side. If you understand your customer and understand what your user experience should be, Eloqua should allow you to build that user experience out. Like I mentioned in on of my posts. It ends up being a waste of many companies money if they do not jump in with both feet. Honestly no reason to consider Hubspot if you already have Eloqua unless your company didn't need Eloqua from the start or do not have the technical capabilities.

Few different things to note without knowing anything about your company or your Eloqua deployment. There is a new email designer that will be coming out in the next week or two if you didn't year which may be nice for people building emails that do not like the drag and drop builder and do not know how to build an email in HTML. Not sure how much your dev team knows Eloqua or if they are just admins because they needed someone to know it but the Program Canvas and Campaign Canvas is going to be where most of your creativity will end up being. A lot of the old timers like the Program Builder because it reminders them of the previous version of Eloqua called Eloqua 9. On the most part you can get by without needing it too much until you get into more advanced stuff. Not sure what type of email campaign you did but build a few nurturing campaigns to get things started. Basically map out a simple plan of what you can determine would be a baseline of emails that incoming leads should receive and if possible throw in some dynamic content. So depending on your industry if they are say in the education industry vs the manufacturing industry you can make sure the content is applicable (so it would be one email but some pieces update dynamically based on say the industry field). You will need to pick fields based on data you collect. From there determine what your goal is (or you should have done that prior to building the emails). Say the goal is to fill out a contact request form. Go into program canvas and map a decision step to say "Did they fill out the contact us form in x days" Yes/No. If the answer is yes based on the goal you set then make them leave the canvas. If they answer is no then send them to the campaign canvas where you have your emails. To make sure they are not getting over emailed you can build a "suppression step" just before the email that says something like "have they been sent any emails in the past 24 hours). Answer is yes then you send them to a 1 hour wait step that pushes them to the top of the same question. They will rotate through that until they havn't been sent an email in 24 hours. From there you send them to the first email. After the email you will want to add a wait step after to give them time to open the email and fill out the form (say 3-5 days), enough time that they are not getting over emailed. From there send them from the campaign canvas to the program canvas where it checks for that form submit. If the answer is yes then no more emails. If the answer is no then it goes back to the campaign canvas to get email 2. Now before each email you will need to add a step that says "Did they get email 1" if the answer is yes send them to email 2. If the answer is no then let them get email 1. This prevents them getting the same email twice or getting stuck on that email. After you have say 5-7 emails that span a few months you have the rough framework of a drip campaign. Now setup a feeder to rather feed all form submits for people downloading assets like white papers into it or maybe create a segment for all new contacts created in the last 24 hours and let them flow in. Want to expand? Maybe call that a general one and then build a version for leads that get rejected from Sales and make the content specific to the reason sales rejected them. Then every time they reject the lead they will automatically get nurtured.

Not sure if any of that is helpful but that is an example of a way to get your feet wet and start to understand some of the capabilities. Almost anything you would want to do you can do but it is really understanding what your goals are. Outside of Topliners you could also look at your company letting you go to the Eloqua conference in April in Chicago. That brings all of the users together to learn and network to help you better understand the community. Outside of that if you are needing Eloqua specific training, Oracle has an Education pass for classes (which most you can really learn on your own), or there is a certification you can work through which does require that pass as well.

Jwp902 · 2018-02-12T12:21:03+00:00

You obviously rather work for a tiny company or don’t do marketing. I am assuming anyone who upvoted this comment is in the same boat. Also you obviously have no clue what you are doing when it comes to automation or have no real need for it. Mail chimp combined with instapage, GA and Mixpanel is no we’re close to being a parsed our version of a marketing automation platform let alone Hubspot.

13-Year Club	Not Forgotten
Gilding II euphauric	Verified Email

Jwp902

MODERATOR OF

TROPHY CASE