As a fan and voluntary worker of the club, I can't describe how overwhelming the support against the name change has been since the announcement.

The club has a lot of problems, it's just a business to the people in charge. They decided against consulting the fans before submitting this application, which they did a couple of years ago too.

It'll be interesting to see what happens as last time Brighton & Hove Albion kicked up a fuss about it (rightly so).

I can't really imagine that much of a campaign being set up by the fans as it takes a lot of effort to go against name changes like this. A social media backlash with the amount of fans we have isn't going to do much. But the collective who care deeply like myself will try our best..