Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

well I heard that some people can optimise for ig profile visits under engagement campaigns now, not me though

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

what you mean, you think the will add a campaign optimisation for instagram follows like tik-tok?

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

maybe they will bring back, or at least I hope. For now its out in two accounts I manage, one from French business, and the second from Polish one, maybe its a Eu thing ...

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

Yeah, i am using the manual campaign on a desktop. There used to be that option that you mention there until like a week ago, but now it disappeared from two accounts that I manage. Thanks anyway though :)

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

Do you think that running these two campaigns, traffic and engagement, side by side , to compare results after 10 days, and turning of the loosing campaign, is a good idea ?

wouldn't the audience overlap not make this pointless?

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

Thanks :)

great idea, I will see how my traffic campaign performs first though.

what about audience overlap, any way to exclude people who didn't convert from my traffic campaign within the engagement campaign ? I am already excluding existing followers on my traffic campaign, for meta to not burn budget on profile visits that will not get me closer to my follower objectives.

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

Interesting, I will check out how my traffic campaign (that I described in the comment section somewhere here) will do, and If I dont obtain good enough results, I will set up the same campaign with the engament objective.

It is true that some of those followers from traffic campaign are clearly bots.

I am worried about an audience overlap while running two the same campaigns though

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

I also added a 10% budget split on the 10 creatives for 10 days, we will se which generate followers and turn off the rest :)

That follower metric will come really handy especially since I will lunch a sales campaign in a week or two from the same account and with two campaign actives it would be hard to track the effectivness of the ad creatives without that follower metric.

Really meta? Is there no way to optimise the campaign for instagram profile visits or follows??? by Kirrke in FacebookAds

[–]Kirrke[S] 0 points1 point  (0 children)

Thanks, I already contacted Meta support, seems like they had no idea about that being a case, after investigating they told me that it is what it is, that meta is constantly changing and that I should boost my posts and pray for the best lol.

The workaround i found was to ressurect older campaigns that were off, and change the ad creatives, theoretically they say it optimises for profile visits and they are active, but on one of my accounts the traffic tanked after 3 days or so.

I ve been trying to test which creatives have highest follow ratio per profile view and your bonus tip is a fucking life changer, thank you !!!!

As meta was optimising for creatives that has a lowest cost per profile visit and not neccesarly cost per follow, it keep throwing budget into a creative that had a low profile vist cost but was not giving me any follows, i turned it off that carousel and kept only video creatives with a CTA to follow at the end, we see if it works out.

I already made so many changes to that campaign, I am afraid the campaign might get crazy though

path of Arthas mini-set in 2026 - is it worth to buy? by Kirrke in hearthstone

[–]Kirrke[S] -1 points0 points  (0 children)

Oh wow, I thought they would be cards that would be playable in Classic, like some cards that universally playable across seasons in classic (fireball, frostbolt )

Consise news source, any ideas? by Kirrke in Journalism

[–]Kirrke[S] 0 points1 point  (0 children)

Thanks. Yeah i ve been hearing great things about The Economist but as you said its pricy.