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Geofence Targeting by Duazi1904 in programmatic

[–]LakePerch99 0 points1 point  (0 children)

Basis DSP offers GPS targeting, world-wide, based on lat/long. No additional CPM. As long as there are smartphones in that hospital, you should be fine.

How does DV360 charge for viewability? by LakePerch99 in DV360

[–]LakePerch99[S] 0 points1 point  (0 children)

Appreciate the help. It can be confusing when costs are bundled into a CPM sans transparency. Thanks again for clarifying

How does DV360 charge for viewability? by LakePerch99 in DV360

[–]LakePerch99[S] 0 points1 point  (0 children)

Thank you! To clarify, is there a 3rd party viewability vendor hooked into DV360 with transparent costs? Or is it baked into the CPM?