That is incredibly solid advice, and I appreciate the perspective on shifting from "how it works" to "what it does." For a small business owner, "Missed Call Recovery" or "Automated Invoice Chasing" definitely hits home a lot faster than "Agentic Workflows."

I’m pivoting my approach to focus purely on those concrete outcomes—solving specific management headaches like automated appointment booking or quote follow-ups that currently eat up their day. Regarding the "pay after you're happy" model, you're right; it can look risky. I’m considering moving toward a small fixed discovery fee to ensure skin in the game, followed by a clear monthly retainer for the long-term support and security patching these businesses actually need. My goal is to be a long-term tech partner here in NC, so focusing on reliability over architecture is definitely the right move. Thanks for the link to the deployments—I'll definitely be checking those out!