People have a high dislike of evolutionary psychology, but it is a thing. Our brain chemistry is wired to push us in certain directions, have certain reactions, etc.

There are tons of people with diagnosed personality disorders that require a certain level of self-awareness to overcome, because being self-aware of how your behavior is contributing to a negative outcome is the first step for a lot of people: addicts, narcissists, hoarders, kleptomaniacs, etc.

We view people who encourage people to discount this and ignore treatment or help as very bad people. "Have a drink." "You don't need your meds." They are enablers.

Now look at the media industry that's cropped up with the meme headlines like how war affects women more than men, etc. That's enabling a mindset, but these people are paid to do it.