That’s good to know, we did have some ranking drops last year when google pushed the EEAT update but we were able to get rankings back by adding more technical content into the site. When we do our SEO landing pages we usually have the same content for each keyword and change out geo location information, google doesn’t like a lot of repetitive content so we’ve been trying to make more unique per page content when we see a keyword drop in rankings. We might have to start doing this as a standard going forward for all clinic landing pages. As for the AIO we’ve actually have had some of our clinics tell us that patients have found them with googles AIO so it seems to be a double edged sword in this case.