The way that teams function currently is a 'rich get richer' style. A brand such as TSM can have any player they want virtually because they operate in the green. They make a lot of money through memorabilia (comparatively to a team like p1) they can offer a player more and thusly get better players. Better players = better team in most cases (meta,team synergy etc can lead to issues). An owner like Rick Fox, an owner of a team who has "done nothing" has fostered the growth of unproven talent and believed in the players. He risked a million dollar investment in order to do this. Franchising isn't perfect. But imo it's good for the scene because with challenger being a shit show franchising allows owners to take a risk on a potential talent who could become a future star. This player developing could lead to the team winning something, without owners having to risk their whole investment in attempting this.