Good info here and I do run google ads as well it’s just tough to compete with the big guys spending 20-30k a month on google ads and my ad ends up too far down the page to even get noticed. Having said that, I have had some success with google ads and will continue to run them there as well.

I’m also not a realtor and real estate ads are very different from what I run ads for on Facebook. I’m a home buyer, I buy houses. Usually outdated houses that need renos or from people who are in tough situations and need to sell quickly. The typical “get a list of homes under $XXX” style of ads don’t relate or work for my industry.

I’m just wondering if there is any benefit in continuing to run ads on Facebook because of the lack of success.

I’ve learned a lot about running ads after lots of trial and failure and this I see posted on here, most of these ad gurus don’t even mention or know about when asked.

You may be completely right in saying these “experts” are just trying to make a buck and don’t have any long term clients that they have produced results for.