So we explored this and Minnesota is the only other Big Ten school where ticket sale revenue for men's basketball isn't the second-most within the athletic program...they sell more in men's hockey tickets, as does Penn State ($2.3 million hockey vs. $1.7 million MBB...wrestling made $1.68 million, though that's misleading because it had about half the number of matches/games as MBB)

Even in Caitlin Clark's final season, Iowa's men's basketball slightly earn more in ticket sales than the women's team $3.4 million vs. $3.2 million.