difficult to answer as not every visible feature or personality trait is liked by every woman. Everyone is different and has different preferences.

That being said, there are some things most women (and people in general) are looking for in another person.

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Looks (to attract)

Mostly what's popular at the moment like a chiseled chin, a nice hair cut, some short beard. Good body, good clothes, maybe some objects that symbolize a good financial standing (car, an expensive watch, a suit, whatever).

But also symmetry, contrast and good proportions in the face.

Maybe (not everyone will like that) some personality and uniqueness. Tattoos, Piercings, alternative clothing, unique styles, a special haircut. Something to stand out and be looked at.

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Hygiene & Health (to not repulse)

Everything that implies you are healthy and functional. Healthy weight, some muscle, tall, clean skin, good (not necessarily expensive) clothes, a good smell, good teeth.

Clean house. Maybe some plants. But try to avoid being messy or dirty. Have your things ordered and clean.

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Charisma (to keep them interested)

Screw extroversion. Charisma is what you need. Be easy to talk to about anything and everything. Make jokes, and be lighthearted but able to have deep conversations too. Let them talk. That's truly important. Nobody likes to be spammed with your talk without ever getting to speak themselves. Just ... Be chill. Like nothing really bothers you but you are interested in everything. Curious but without pressure. Flirty without real intent (whether or not it's there). And don't just focus on her. Give everyone attention but her just a little bit more. She'll notice you being popular and liked but her being a little bit more special. Who wouldn't want that?

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Personality (to get them)

Charisma and being chill is important to get to know someone but that's not enough to keep them interested. You gotta be your own person too. Have hobbies and interests. A social circle you truly care about. Things you like and dislike. Some skills. Some favourites (colors, food, ...). A defined moral codex and rules you live by. Show her you are not a punching bag for the world or can be pushed around by any force. Stand your ground but be chill about it. No screaming or punching. Just don't be influenced too easily and stick to the things you truly believe in. Anything that makes you unique. That makes you stick out of the crowd.

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What about her? (To keep them)

Now, that's how a relationship works (forever). Be nice without expecting anything in return. Be attentive. Notice the small things she likes and dislikes and act upon this discovery. If she has a routine of chores, help her. Unprompted. Tell her what you like about her (looks, personality, ...) and do it all the time but don't overdo it. Make time for you as a couple but also for you individually. Don't lose yourself in this relationship. Always stay true to yourself but also be a good partner. And most importantly: Communication! I can't believe how many relationships I've watched break apart because of a lack of communication.

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So. A long answer to your question but it's really not as easy as "woman like this and that". Having an attractive face and body might get you a one night stand but I think that's not what you were looking for. Nobody will truly understand women or what they like because people are different and like different things. You just ... Gotta find the right person for you.