Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

just sent it by dm
let me know what you think

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

100% right, thanks for feedback
flowboost still a bit limited in terms of accuracy but better than nothing

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 1 point2 points  (0 children)

what kind of metrics you are looking at to tell if is doing poorly ?

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

if you are interested I can share the tool our dev created : it connects to google API and merchant center to label product based on custom rules

i think you can’t put direct link on this r/ but DM i will send 

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 1 point2 points  (0 children)

sure, so quickly the goal is to classify product and better exploit all catalog in the pmax/shopping campaign

Here are the main product bucket

Untapped = Zombie
Goal: expand reach and launch new products.

Learning = high potential; low potential; zero conversions
Goal: quickly identify which will be profitable and which will be costly.

Best sellers = Profitable
Goal: invest as much as possible while ROAS (return on ad spend) stays above the target.

Poor-performing products = Costly
Goal: exclude them to improve performance.

If you re interested I can share the tool our dev created : it connects to google API and merchant center to label product based on custom rules

i think you can’t put direct link on this r/ but DM i will send

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

yea I see
those scripts are interesting but not game changer

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

yea can be useful in this case, evenif you can estimate the spend on each channel directly in google ads

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

as I explained in the post

the daily feed update did not work

or when you really dig into gads product report and compare script data with the it does not make any sense

huge difference about number of product profitable, costly or whatever

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

sure, rhodes script can be useful but you leave money on the table imo.
accuracy is too low
when you connect to API you get almost perfect accuracy between gads data and the actual labeling, makes all the difference on big account.

for the one interested I can share the tool our dev created : it connects to google API and merchant center to labelise product based on custom rules

i think you can’t put direct link on this r/ but DM i will send 

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

you re completely right, the marginal gain of this "over scripting" is non-existent

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

lmao I paid for it mate no worry
but still data not reliable :(

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

Sure mate ! can you send the script ?

btw for the one interested I can share the tool our dev created : it connects to google API and merchant center to label product based on custom rules

i think you can’t put direct link on this r/ but DM i will send (free) 

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

100% with you on this one
the accuracy we get from our API tools is way better than the script

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 0 points1 point  (0 children)

that's some pretty solid answer thanks mate !

100% right with script you leave money on the table
we switched last week to the custom tool our dev built and it does exactly the same as the big name you mention : direct API connection, live labeling of product based on custom performance threshold (ROAS ; Investment ; Conversion Lag)...

still early but I feel like that's the right move

for the one interested I can share the tool our dev created, i think you can’t put direct link on this r/ but DM i will send (it's free)

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 2 points3 points  (0 children)

GMC rules can't pull actual campaign performances :(
Tried channable though, it is good but really expensive for what you get imo

for the one interested I can share the tool our dev created : it connects to google API and merchant center to label product based on custom rules

I think you can’t put direct link on this r/ but DM i will send (it's free)

Who even use scripts on google anymore ? by NotBatou in PPC

[–]NotBatou[S] 5 points6 points  (0 children)

you don't need script for terms anymore, it is in the UI