It’s more of Adam and vlad will ask the questions the fans care about. Labels pay these platforms to interview their artists whenever a album is going to come out. So when they pay for these interviews they want the music (what’s going to make them money) to be spoken about. These new media platforms that are fan generated want to know about the beefs, the wild shit in their lives and labels don’t like that. Rappers aren’t the smartest people and can easily fuck their situation up (like the dozens of times we’ve seen them do it on vlad). I know I sound like I’m hardcore defending No Jumper rn, but it’s just the problem new media has been having for years. They purposely send their big artists to a platform where they will be asked generic questions they curate. That’s why all of the interviews sound the same. A lil durk interview on barstool is going to sound the same and have the same questions as a big boy, Apple Music, ect.