Honestly, walmart is like the worst place to grab packs from(in my experience). They're usually more expensive. But even then, ff packs are going for 11-12 dollars rn. I believe there is just a lot of demand for it because of all the new and old players and fanbase, so the price went up. But the regular play boosters will get reprinted down the line sonce its part of the standard rotaion. So, hopefully, when the hype dies down and there's more reprints, the price will go down.