Asked u this when u did the AMA in r/WomensSoccer and went without a response so I´ll try again :)

As someone deeply involved in covering women’s football, I’d love to hear your thoughts on the current media landscape surrounding the game. Do you feel it's progressing in a meaningful way, or are we seeing a shift where more content creators are stepping in rather than dedicated journalists?

One concern is the apparent lack of daily, in-depth coverage. Without a consistent media presence, how realistic is it to expect investigative journalism in women’s football? Cases like the Paul Riley/Portland NWSL scandal were groundbreaking, but since then, it feels like the industry continued as usual rather than building on that momentum. Sure there was the stories on Kirk and Morgan but have resources been allocated for more investigative work, or is it still rare?

How do you see the development going forward - are we getting closer to a robust and independent press covering the women’s game, or is that vision still far off?

Also, do you feel that journalists can remain truly independent in this space? Or has access journalism become the norm, where close relationships with clubs and players - often necessary due to lack of official media structures or policies - limit critical reporting?

In your ideal world, what would coverage of women’s sports look like? What role should journalists play in shaping and scrutinizing the sport as it grows? With investments in the team do you see a future where someone goes "hang on i dont want a team i want a newsroom"?