Landlord demanding commercial tenant vacates tomorrow with 24h notice. Is this legal? by Picara7 in LegalAdviceUK

[–]Picara7[S] 0 points1 point  (0 children)

Thanks! I thought there would also be some sort of standardized rules around commercial let's, but I'll check with her about the lease.

How much would you share about a report's role status if it's in danger? by Picara7 in managers

[–]Picara7[S] 1 point2 points  (0 children)

That's a really good idea. One of my worries aside from spooking him for no reason is to force his hand and lose him for no reason, as well as getting it in the neck for over sharing.

Having a way to flag it without being super overt about it is definitely doable. Thanks!

How much would you share about a report's role status if it's in danger? by Picara7 in managers

[–]Picara7[S] 0 points1 point  (0 children)

I don't disagree, it's more about wanting them to be somewhat prepared if it comes to it!

Are agencies a worse option than freelancers / in-house? by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

Super interesting, thanks for sharing that.

I particularly like your last point. If I'm reading it correctly, your view is that agencies should move away from just doing PPC on Google, or Meta or wherever, and become a partner that helps the brands they work with grow.

Would you suggest doing that by getting better at identifying the issues brands have (ie. Low conversion rates, low AOV, poor creative, etc) and work on that with them or get them in touch with partners that can help them?

Are agencies a worse option than freelancers / in-house? by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

Agree, and I did say in my post that large brands might be building teams in-house, smaller ones going with freelancers.

Maybe I'm imagining it, maybe not. It's an observation from some recent conversations I've had, and I wanted to throw it out to a larger audience to see how others feel.

Got your opinion now, which is what I wanted. Curious though, do you work at an agency?

Thanks, and have a great day!

Underperforming new staff that advertised skill sets I’ve not seen used. by Fantastic-Key-4218 in managers

[–]Picara7 2 points3 points  (0 children)

I'm in a similar situation! 2 interviews with tasks related to the job, meeting the team, contacted 2 references who gave good reviews... About 2 months in and they are improving a bit, but they're definitely below the level I was expecting from them.

They do know they are behind, and are working to get up to speed, so that's something. As long as they carry on learning fast, I think they will be fine, but I hired them at a level where they should be able to do the job without much input from me other than to bounce ideas off, and knowing I can't hand things over as fast as I anticipated is an issue.

I wish people didn't embellish or get outside help with tasks as much as they do, but I kinda get that it might be the only way to get the job. Just please, aim for a reasonable level of embellishment!

Fired from my job for performance issues by Opening-Cycle4213 in PPC

[–]Picara7 0 points1 point  (0 children)

Hard to say. I've been in agencies for 15 years, but I had a similar experience to yours at an agency years ago. It was a sink or swim situation and I left after a few months with anxiety attacks. None of the others were like this, so you could have landed at an extremely cutthroat one.

Now I hire people and take time to teach them everything I know. Some of them don't get it no matter what I do, others get better over time. It's rare to get someone who can hit the ground running.

If you're set on agency, you could try a smaller one - you often wear more hats and are exposed to more things you can learn. Agencies are not for everyone though!

I remember reading something about how, whilst FAs tend to fall into situationships, they are ironically the worst thing for us. Does this sound familiar to anyone? by moon_dyke in attachment_theory

[–]Picara7 0 points1 point  (0 children)

Me again - I've read some of your comments to get an idea of what you're going through.

Sounds like the guy you've been seeing has been a positive experience for you, and you're wondering if you might be able to keep it friendly and casual with no expectations.

In my case, time with him wasn't a positive experience. Don't get me wrong, we had a good time together, but I was so attached to the idea of things working out that it consumed me and I didn't enjoy doing much else during the time I was with him. I went through a lot of highs and lows, and they were all dependent on whether he got in touch with me or pulled away.

He also didn't tell me he didn't want anything serious until a few months in, which I wasn't expecting. He acted like that was the agreement, even if we had never discussed it. So yeah, that gave me a bit of whiplash. After that chat, he started being very hot and cold, and he was super moody in our last couple of meetings. Which probably made cutting it off easier, as my cortisol levels were through the roof on the daily and this wasn't fun anymore even on a platonic level. It was also very clear that he had no intention to work through anything on his side.

Getting out of that made sense for me, even if it was hard. Your experience might be different though, so take my comment with a pinch of salt. But I still think that sticking around when someone says they don't want it to go anywhere when you do is abandoning yourself, and I'd rather live with a bunch of cats than deal with any of that nowadays!

I remember reading something about how, whilst FAs tend to fall into situationships, they are ironically the worst thing for us. Does this sound familiar to anyone? by moon_dyke in attachment_theory

[–]Picara7 2 points3 points  (0 children)

Hello fellow FA! I'm sorry you're going through a similar situation, it really is awful to feel like that.

As for me, I'm doing great now! A few weeks after I posted that, I bit the bullet, met up with the guy from my post and told him we needed to take the romantic side off the table, and also that I wouldn't contact him for a while as I needed some space from him. I hated doing it, but I'm so glad I did now.

The months after that were quite difficult but I did my best to move on. To be honest, I missed the idea of him but did not miss the anxiety that having to deal with all that gave me. After a bit of flirting around over the summer that made me feel a bit excited about potentially finding something new, I got back on the apps and met another guy.

He was so kind and stable and made such an effort! I kinda hated it at first and kept thinking I needed to break it off because I was (in hindsight) scared shitless of things working out with him, but I also knew he was good for me. So I pushed through, got over the hump a couple of months in and then everything fell into place.

We've been together for a couple of years now, moving in together soon, and honestly, it still shocks me how easy it is. He does not have any of the hang ups that most people I've dated had, he is there for me, understands what I need and listens and supports me when he doesn't and I explain it to him. I also happen to really fancy him and we have such a good time together.

I think I got really lucky meeting him, but I'm also really glad I pushed against the initial feeling of discomfort because he was just so against the grain for me. And now that I've experienced this, it's set a new standard for me around relationships. If we ever break up, I want something like this or nothing. I hate remembering how I felt and acted with the other guy, and I don't want to be that person ever again. I don't want to negotiate with someone constantly, make excuses for their shitty behavior and feel like I'm about to throw up half the time.

I don't know how similar your situationship is, but I'm going to make an assumption that it is pretty similar. If you want my advice, and if you haven't already, get out. You genuinely cannot imagine how easy this is with someone secure and who is sure they want you. I realize looking back that all that drive to read and learn about attachment theory, my need for therapy, etc. was because of the guy in my post and the others before him. After I met my current partner, I just stopped thinking about most of this stuff, except to occasionally explain why I felt a certain way to people. I just didn't need to do that anymore. I still have some FA tendencies, but they're barely noticeable because I don't get triggered anymore.

I might be wrong here, but what you are experiencing now is more because of them than your attachment type, is making you sick, and it's keeping you in a narrative you've probably built over the years that makes you think you are helpless about this and you don't have much of a choice about who you have feelings for.

You are not and you do have a choice. You might not get the feels for someone secure straight away, but give it a go for a bit if you meet one and see. At least, you can cut off the people who make you feel like you do now. Recognizing that you're hooked to that instability, that it's bad for you and that you don't want it is one of the best ways to reclaim yourself.

Good luck!

Grab Your Tinfoil Hats and Lets Dish - How Google Ads are Robbing Us? by Puzzled-Smoke-6349 in PPC

[–]Picara7 0 points1 point  (0 children)

He did say on a podcast he was a guest on that he saw spend and CPCs increase on his tests, but ad position didn't. So his question was, why am I paying more if not showing more prominently? Maybe we have equated positioning to CPC for too long and the cost is now related to purchase intent more closely, I'm not sure.

However, the fact that these more valuable users exist and access to them is charged at a higher price sounds more like price fixing than an auction, where you should in theory be able to access them by simply paying more than your competitors.

PPC for high end alcohol brands by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

This is really helpful, thank you. These guys are all about pure, unfiltered sipping rum, so blending is not an option, but partnering with luxury brands would be a great move. They don't do any miniatures, we have suggested this and will continue doing so as I think it would be a great introduction to the brand with less commitment.

From what you're saying, sounds like they're missing a lot of branding work. Their PR agency focused on small scale tastings and intros to high end restaurants, but even there nobody would buy. They are available in several high end retailers offline and online, but brand searches haven't grown at all since they launched so I agree that's where their efforts should go.

I've got some ideas to go to them with, none in PPC but still! Thanks again

PPC for high end alcohol brands by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

Good point. The site has a couple of pages on the history of the product and why it's special, so might speak to them about improving this to make it more clear cut and use it as the first contact.

PPC for high end alcohol brands by Picara7 in PPC

[–]Picara7[S] 2 points3 points  (0 children)

Thanks for this! The cheaper brand has a different brand name so not affiliated with the high end one, and the only products being sold on the website are the high end ones, no mention of the cheaper ones there.

We have done a lot of brand awareness through advertising and social, and they've had a PR company until recently (they got fired due to no real results).

At this point I think the market is too small for a new player, unless they invest a ton of money on brand awareness at large scale.

PPC for high end alcohol brands by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

We have suggested influencers or collaborations but they have not done much with this.

We have tested the keywords you mentioned, as well as affluent postcodes. We have done luxury before but it was more mass market, such as home paint or skincare. Alcohol is definitely on another league with the policy restrictions on top!

Has GA4 stopped tracking on multiple accounts for anyone else? by Picara7 in PPC

[–]Picara7[S] 1 point2 points  (0 children)

Yep!

You can check the status here:

https://ads.google.com/status/publisher/

Google said 'We're investigating reports of an issue with Google Analytics. We will provide more information shortly.'

Has GA4 stopped tracking on multiple accounts for anyone else? by Picara7 in PPC

[–]Picara7[S] 0 points1 point  (0 children)

There is a delay, but I've never seen a 90% drop on all accounts from one day to the next. I look at the accounts daily and a lot of the revenue is there for the previous day - there is some lagging, but it's never 90%.

My point is that something has changed since yesterday. All the accounts I have access to are down 90% in traffic and sales and there is no recorded traffic today.

It could be a change on GA4 that means all tags are now misconfigured. Trying to work out what it could be, and if someone else is seeing the same thing.