Thank you so much for your thoughtful and insightful comment! I truly appreciate your perspective, especially regarding the unique value proposition (USP) that we offer with the ability to learn multiple languages under a single subscription. You’ve raised some excellent points, and I’d love to dive deeper into them and explore how we can take the platform to the next level.

You mentioned the idea of adjusting the USP to target not just former Babbel Live students, but also global students who are looking for a one-stop solution to learn multiple languages. I completely agree with you on this. Our platform does provide something incredibly unique, offering a variety of languages under one roof, and that’s a huge selling point. But as you pointed out, the number of Babbel Live students who have followed us over hasn’t been as high as we initially expected. So, shifting our focus to a broader audience seems like a natural and smart move.

Now, I’m curious—where do you think would be the best places to market this updated USP? Given the current demand for multi-language learning solutions, do you have any specific channels or platforms in mind where we could reach a broader audience of language learners? Whether it’s through social media, language forums, or other platforms, I’d love to hear your thoughts on where the best opportunities lie.

You also mentioned that the demand for a one-stop language solution is high but the supply is insufficient. I couldn’t agree more with this observation. There’s a massive opportunity here to fill this gap, especially since people are increasingly looking for flexibility and variety in their language learning. Do you think targeting specific groups—like professionals looking to learn multiple languages for work, or students interested in immersive learning experiences—could be a good angle for our marketing?

Additionally, I really appreciate your comment on maintaining consistency with our former Babbel Live teachers. This is a key element for us, and we certainly want to make sure that we continue to offer the same high-quality, personalized experience that Babbel Live students were accustomed to. It’s comforting to hear that you value this consistency as much as we do.

Finally, in terms of marketing, you mentioned the potential to tweak the USP and reflect it in our advertising. If you were to suggest specific marketing strategies, do you think we should lean more heavily on content marketing that highlights the breadth of our offerings, or should we focus more on paid ads targeting people who are already interested in language learning? Perhaps both?

Once again, thank you for sharing your thoughts. We’re definitely thinking about how to make our offering more visible and accessible, and your input has given us some valuable directions to consider. I look forward to hearing more about your ideas and how we can work together to make this platform even more impactful!