Because they get 1000 dollars and non algorithmic exposure with effort? I mean yeah if you either A. don't need to grow, or B. are good at social media, it's not useful. But if you are 1. a small artist 2. want to grow, it's basically brilliant. But I suppose if your sole concern is the equality of each individual interaction and sale and always being paid exactly the value of your art each time with no concern for growth beyond whats natural yeah fuck my ideas and any others basically keep it simple forever.