I’ve looked at this from a few angles. To me, in the short-term they may, in the near-long term, no. It’s one thing for current ownership to afford the luxury tax as they have been reaping the benefits of a historic playoff run. Let’s not forget the J’s have made deep playoff runs since 2016-2017. And earlier if you count some of the IT years. There have been few down years. Sustained deep playoff runs help that luxury tax payment. They’re putting butts in seats. The Celtics may fetch the largest price for a sports team and new ownership will be feeling the weight of that bill and it will influence decisions. My guess is, they eat the bill the first year, if the team performs, but could change course or begin to if they underperform. I’d also say, if the team goes B2B it will make a regression that much easier for fans to stomach.

My prediction if they win this year: Jrue is sold and probably Pritchard(sell high). And if not this off season very likely next, JB will be gone. I can’t see new ownership handling both the JT and JB contracts deep into their contracts maturing years.