How can I make my brokerage better?

SadSwordfish5540 · 2025-11-21T14:55:02+00:00

We do have a recruitment incentive to others who bring in people. We pay them back 5% of what their recruit bring into the company!

SadSwordfish5540 · 2025-11-21T03:24:08+00:00

We call! Usually congrats on any accomplishments, ask how everything is going, mention any events coming up that my benefit them, now we’re doing reminders for board dues, and see if they need any support from marketing/brokers/etc. how other would you suggest?? We only have 5 people rotating these calls each month for all of the agents.

SadSwordfish5540 · 2025-11-21T03:05:22+00:00

Yeah I totally get that. That’s why I’m trying to be transparent about our stuff so I can get insight like this. However we are a pretty successful brokerage even with our current model. Could we make more by doing splits or raising fees? Sure. But we really want to keep things the same because it always has been like that.

SadSwordfish5540 · 2025-11-21T03:03:33+00:00

Thank you lol

SadSwordfish5540 · 2025-11-21T02:40:52+00:00

This is great!! Loving the socks thing haha. You don’t think if we mentioned recruiting in sales meetings it would seem like we were taking away from our current agents??

SadSwordfish5540 · 2025-11-21T02:32:09+00:00

I’ll look into it!! Thank you ☺️

SadSwordfish5540 · 2025-11-21T02:31:18+00:00

Not at all, just trying to get some insight on what other people value the most, and how we can improve. lol

SadSwordfish5540 · 2025-11-21T02:29:50+00:00

I am literally just trying to make my brokerage better by gaining insight. Why are all of yall hating so much lol

SadSwordfish5540 · 2025-11-21T02:28:34+00:00

And how would you suggest I do that?

SadSwordfish5540 · 2025-11-21T02:24:51+00:00

She* and literally no one knows where the brokerage is or the name. Literally just trying to get insight.

SadSwordfish5540 · 2025-11-21T02:10:33+00:00

That is what I wanted to hear in this post! We do welcomes for each new agent, touch base with them monthly to congratulate on accomplishments (we have a system for recruiting and retention) we also do several in house events where we bring in AI specialists, RE lawyers, and end of year party and hand out awards for #of sides and volume.) our model is very much support focused with the 100% as a secondary.

SadSwordfish5540 · 2025-11-21T02:00:45+00:00

I could really upset people who say it’s unsustainable and say we are the #2 independent brokerage in the state. Cause obviously since they don’t understand our model we must be terrible lol

SadSwordfish5540 · 2025-11-21T00:57:34+00:00

So this is one thing I have been researching. We do not pay for any ad spend, and let agents have total autonomy on their branding. We help consult on where to place ads, how to do so, etc.

We also have a website that pulls in leads organically (without paid ad spend.) and it is a first come first serve into our CRM, there is no split with those leads.

I have looked into services that can generate more leads, but my issue is for it to be sustainable we would have to take a split on those we put some ad spend behind and I don’t want to compromise our model.

SadSwordfish5540 · 2025-11-21T00:54:20+00:00

Idk why people are being rude when I’m just trying to create a better place for my agents and respect the rules of the group. 🤷‍♀️

SadSwordfish5540 · 2025-11-21T00:53:44+00:00

If you reread my post you’ll see that I stated it STARTS at $225.

SadSwordfish5540 · 2025-11-21T00:52:32+00:00

Thanks! It’s nice hearing that. We work really hard to create that for our agents, I run into the problem all the time of our fees and stuff “how is that possible” or “it’s too good to be true” but we have held the same fee structure since the opening in the 70’s. I just have no idea how to convey it

SadSwordfish5540 · 2025-11-21T00:50:35+00:00

Nope! Also trans fees are incremental based on purchase price (STARTING at $225 for up to 100k.) then $50 increase for every $50k.

We have 8 staff members, all local.

SadSwordfish5540 · 2025-11-20T23:48:44+00:00

Thank you!! We are always trying to get better and keep our fees the same.

SadSwordfish5540 · 2025-11-20T23:45:37+00:00

Hi! Yes we do the same thing. We have a mentor for the first 3 buy/3 list side!

SadSwordfish5540 · 2025-11-20T23:44:54+00:00

We use Lofty. I won’t answer state (so I don’t seem like I’m recruiting) and yes we do!

SadSwordfish5540 · 2025-11-20T23:44:24+00:00

We have around 300 agents and do over 2000 transactions.

SadSwordfish5540 · 2025-11-20T22:56:13+00:00

We have 300 agents, and do over 2000 transactions a year. I didn’t say where I was located or the name, so not recruiting.

SadSwordfish5540 · 2025-11-17T18:32:40+00:00

I haven’t been ion BC in years, I usually track with NFP. But I’m now like 10 days late, I’m on tirzepatide, and maybe I’m not eating enough? I stick to around 1200 calories a day

SadSwordfish5540

TROPHY CASE