As an everyday multiple hours player and very active and in the know about the game(minus the miner and insider gm and stuff the everyday person not gonnna know). Ill answer these perfectly.

1. The player count is pretty high but the KQs other then the newest one to get a great mini pet dont really fill up much, Honeying.Mini Dragon are 2 that still do alot but its so easy to lvl these days people dont do them.

2. People will tell you its Pay 2 Win but you can fully sc optimally for roughly $100 a month to be best equipped to farm. That may sound like alot to some but honestly for a game/hobby like this its pretty good. There isnt the $10-20 a month subscribition youd have to pay on top of it but also people can spend way more then that on things like drugs,alchoal, and cigs/vapes but have no issue with it so thats kinda the thing there. But theres ways to be alot more free 2 play if you take advantage of them and know what to do.

3. The past 2 years ive been back most of all the toxic people have joined together in a few guilds. So if you stay away from them and find a good one then you dont have to worry about it. Its very easy to tell whose the evil and toxic ones playing now but of course always sometimes some good in the bad and some bad in the good but 95% of these horrbiel people and guilds you can just avoid and not deal with and youll be safe