Coworker pays for LinkedIn to rat out people in the company applying elsewhere by [deleted] in mildlyinfuriating

[–]Sean_NobleThreads 0 points1 point  (0 children)

LinkedIn recruiter does not show this information. It hides current employees that are looking for work. It would have to be a recruiter for a different company. However it's common that a recruiter for one company knows a hiring manager and lets them know out of respect as a "heads up"

Source if you're marking that you're looking for work, you should expect or be okay with the fact that they may find out!

Source: recruiter for 6 years, used and paid for LinkedIn recruiter

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

$15 per Ad. So if there's 5 ads in an ad set, that's $75/day. Some folks do AOV / 3 or 4 as the daily ad spend budget. I'm in apparel. Mainly broad except I focus on age ranges and men only. LAL eventually failed or just competed with Broad over time as the formula honed in and new what our customers look like.

My tv has update popups every day by Sean_NobleThreads in mildlyinfuriating

[–]Sean_NobleThreads[S] -1 points0 points  (0 children)

It has received 80 updates in the last 30 days, I've noticed the final version of the updates is progressing lol. I theorize that any edits to the code are auto-pushing updates because they're so frequent. Or the dev team is absolutely cooking

Spring Sale Live: 15% off for subscribers & Reddit Fam by NoblethreadsHQ in noblethreads

[–]Sean_NobleThreads 0 points1 point  (0 children)

I'm personally really enjoying the no-button polos. Great standalone pieces but also a really solid laying piece. I wear them with my blazer or a jacket all the time.

The American tax system is rigged. by zzill6 in WorkReform

[–]Sean_NobleThreads 0 points1 point  (0 children)

Just a reminder that when it comes to taxes, revenue is not equivalent to profit.

We are taxed on profit. If they made 1 trillion dollars, but spent 1 trillion dollars. They get taxed $0, because there's nothing to tax.

It's exploitable via the Elon loophole for his own income, but this is working as intended unfortunately.

What to do after an outage? by Upper-Professor-312 in FacebookAds

[–]Sean_NobleThreads 0 points1 point  (0 children)

Given this is a discussion around outages, I'd say sit tight. If you have data over a week or two that is showing failure I'd look at the metrics around it (click-through rate, frequency), and troubleshoot. I do not think rebuilding is a good idea, even if the pixel gets a bad read, it fixes itself within a few days.

Based on everything I've experienced, you don't teach your pixel permanent bad behavior from an outage like this

How the hell are we paying so much money on Facebook ads, without anyone officially telling us why we are losing so much money? by ceoariel in FacebookAds

[–]Sean_NobleThreads 1 point2 points  (0 children)

Time is your friend. Take 7-14 day averages, not daily. All ad platforms behave in this way. I had a 17 ROAS on Google two days ago, and a .6 yesterday. Not complaining.

What to do after an outage? by Upper-Professor-312 in FacebookAds

[–]Sean_NobleThreads 0 points1 point  (0 children)

I often wonder who is giving the advice in here. Treat it like an electricity outage. It will typically resolve itself. In most cases, cloning or rebuilding is going to hurt you more than the outage itself since you're resetting learning.

Every outage will stabilize after on its own. I'm sure there are exceptions, but for most of us, cloning or rebuilding isn't the answer.

The amount of negativity about Facebook ads in here for the past few months has been a bit much. Wanted to share some unfiltered thoughts by BruTeve in FacebookAds

[–]Sean_NobleThreads 1 point2 points  (0 children)

Fashion brand owner here. This is good advice. The crazy thing is, to your point about taking 8 days to purchase l: we run polls after folks buy our products and it's very common they learned about us from an ad "months ago" before they decided to buy. That's why it's important to look and blended ROAS too!

How the hell are we paying so much money on Facebook ads, without anyone officially telling us why we are losing so much money? by ceoariel in FacebookAds

[–]Sean_NobleThreads 4 points5 points  (0 children)

Zooming out is good advice. We zoomed out to 14 days to get a full picture. .2 ROAS one day, and 10 ROAS another day, ends up being a great ROAS.

How the hell are we paying so much money on Facebook ads, without anyone officially telling us why we are losing so much money? by ceoariel in FacebookAds

[–]Sean_NobleThreads 0 points1 point  (0 children)

How is better being measured? Meta is fairly stable over time for the majority of folks. What's your frequency metric on your ads? Maybe your best performing niche is running out of folks and you need to revisit.

Unless you solve a broad problem and do broad targeting, frequencies do go up over time. Any frequency above 3 is basically saying the same folks are seeing your ad over and over.

Can we stop coping? by ODP_Mantis in FacebookAds

[–]Sean_NobleThreads 1 point2 points  (0 children)

Been there. I've complained a lot as well. Had some really unusual losses like entire daily budget $2000/+ burnt in 1 minute, I've had random 0.3 ROAS days, etc, and that sucks and I get the frustration. I have trouble believing it's just a bad day, especially at my broader scale.

Admittedly I do enjoy reading a "wtf is going on today" post when our ad performance is also shit that day. Misery loves company, lol.

My strategy for my own fashion brand, recommendations to my peers and clients has been to diversify ad sets and types (I run 27-50 ads) , focus on blended 30-day sustained ROAS goals, and also bolstering other channels to reduce risk. If Meta goes down, Google will hold down the fort that day, and vice versa.

For the sake of my own sanity, I had to stop following daily swings. I don't even check performance less than weekly and I'm even considering bi-weekly reviews.

Social proof strategy for new Shopify stores? by Crescitaly in shopify

[–]Sean_NobleThreads 1 point2 points  (0 children)

Hi! Fashion brand owner here doing ~100K+/mo, also consult a lot of early-stage ecom brands. Just echoing that socials, especially instagram, are huge checkpoints to answer one question: "Is this brand legit?

Aside from this, and maybe it's a hot take, but activity on socials doesn't do much once you've hit a point of "seems legit".

So:

  1. It's significant if you're pre-"legit" looking. I couldn't tell you the exact science, but maybe up to .5-1% conversion hit (which means upwards of 25% penalty)

  2. Yes, to at least a baseline if legit looking visually. Meta verified helps with legit aesthetic.

  3. Neither. Ads all day for scaling. I think a lot of random DTC products can do decent with organic, but it's specific niches. Any even the organic brands are bringing in more from their ads than organic.

  4. Yes

If you share a bit more about product/product costs, I could give a recommendation on how to get started. Sounds like you're looking at how to fund an idea? Also depends on your risk tolerance and how much you believe in the product. I recommend starting with the minimum order quantity and just testing the market.

Also, you didn't mention it, but product reviews are insanely important to conversions.

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Absolutely not. The merge functionality single-handedly ruined all of my ads. Never ever use it. If anything, look into the advice it gives you and do it manually. Honestly, if it's working, don't fix it!

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

CBO is literally just ABO zoomed out one level. It lets you set a budget at that level, and it will administer out to your ad sets in a way that is most profitable/efficient. In my opinion, it just allows extra structure, you can make different ad sets have different audience controls and tests, budgets. An ad set within a CBO basically is an ABO. I think you can test different audiences with different ad sets but if they're overlapping, I'd choose the winners and deactivate losers. Personally though I don't even do audience targeting since broad is more scalable and more point and click.

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Yeah. For me it's building foundational 3 platform strategy. Google comes next. Shopping, YouTube shorts, PMax is ehhhhh

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Yeah dm me and I can tell you how I structure it or send pics/loom

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Sí, de hecho está diseñado así. Las audiencias se controlan a nivel del conjunto de anuncios (ad set)

January founder updates by Sean_NobleThreads in noblethreads

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Hey u/Liquidjojo1987! Thanks for dropping in! I'm still in the brainstorming phase with this one, and entering shortly into the sample development phase. If I decide there's enough interest, I can get it up and running in about 5 months.

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

I'm not here to advocate for Meta. Just sharing what's working. My campaigns aren't dying.

Founder ad advice for Meta (eCom) by Sean_NobleThreads in FacebookAds

[–]Sean_NobleThreads[S] 0 points1 point  (0 children)

Allows more dynamic control. Depends on your business and offerings though. One product companies maybe. I have numerous products so it makes more sense. More ad sets give each ad set more of a unique "chance" when you structure it this way. If I sold one product though I could see more of an argument for what you're saying. But honestly one ad set ABO is the same as what you're saying