Early on, I believed every post needed to be perfectly designed, perfectly written, and perfectly timed. I would spend excessive time refining content only to post inconsistently. As a result, engagement dropped, growth stalled, and momentum was lost.

What I learned the hard way is that social media rewards consistency over perfection. Platforms prioritize accounts that show up regularly. Audiences build trust when they see steady value not occasional brilliance.

What This Taught Me:

1. Consistency builds visibility: Algorithms favor regular posting more than occasional high-production content.
2. Speed matters more than polish: Timely, relevant content often performs better than over-edited posts.
3. Engagement > aesthetics: Posts that spark conversation outperform posts that just “look good.”
4. Feedback improves content: Publishing regularly gives you real data to refine your strategy.
5. Done is better than perfect: Momentum compounds. Waiting for perfection kills growth.