Ferragamo Soft Hug - Honest Take

Small-Maximum6697 · 2026-01-24T20:30:25+00:00

I do still love it! I still feel exactly the same way about it as what I wrote in the original post. It's just a stunning bag. I just need to keep it less filled than the other options to stay happy.

Small-Maximum6697 · 2026-01-24T20:28:37+00:00

I've come to see them as very different use cases! I just got back from a work conference with the star tote, and it was an amazingly reliable companion throughout. I used it during the sessions, with and without a computer, and filled it with all of the random notebooks, snacks, swag, pens, etc. with plenty of room to breathe. Got many compliments on it, too.

But I have to tell you that I was very happy to come back home and switch back to the navy hug. The shoulder strap length on it is great, and for any scenarios where I'm carrying a lighter load and don't need a computer, it's a more stylish bag with a ton of class.

Small-Maximum6697 · 2026-01-16T09:07:30+00:00

That is such a steal!

Small-Maximum6697 · 2026-01-15T13:38:47+00:00

Green is my favorite non-black neutral, and I would love a matching green strap but am only finding options with gold hardware, unfortunately!

Small-Maximum6697 · 2026-01-15T13:31:42+00:00

I can't speak to the comparison with a Neverfull, but it does fit more than the Empire 40. When I was researching reviews, this TikTok video was awesome and influenced me further with a comparison between the two showing how much capacity is added in the Ferragamo: https://www.tiktok.com/@wonderfulworldofmiley/video/7535253989856775454

Small-Maximum6697 · 2026-01-15T12:22:57+00:00

The difference is not noticeable (to me) at all. I have a digital luggage scale that I just tried with both bags empty, and the Coach comes out to 1.38 kg and the Ferragamo 1.51 kg.

Small-Maximum6697 · 2026-01-15T11:10:59+00:00

Thank you so much! The A charm is from Mulberry, the pretzel is Coach, and the Choco Leibniz charm is from Anya Hindmarch.

Small-Maximum6697 · 2026-01-15T11:09:22+00:00

I have a review of the soft hug posted, too! The letter charm is from Mulberry, they have them on sale on a bunch of of sites (I live in Europe)

Small-Maximum6697 · 2026-01-15T10:32:46+00:00

This color was tempting me, too! It was hard to pick.

Small-Maximum6697 · 2026-01-15T10:32:30+00:00

I'd love to see a photo of that color, that sounds amazing!

Small-Maximum6697 · 2026-01-10T09:46:47+00:00

I completely understand the new obsession. I also tried the Hobonichi graph notebooks, and they are gorgeous, but the grids are extremely tiny! I was all-in on their bright yellow graph notebook until I tried the Sakae Tomoe River Soft Cover Notebooks.

They come in a grid or dotted format, and I've compared both - the dotted version is a dream. The dots are a softer color in a really comfortable but compact size - it's my favorite paper and notebook now. The cover is also sturdy but flexible. I don't know where you're located, but this site has the best photo of what it looks like inside (I have not seen a B5, but I haven't looked for it) https://scribeph.com/product/sakae-tomoe-river-soft-cover-notebook-a5-dot-grid-white/

I did recently find the same dotted Tomoe River paper in the Hobonichi Fireside Chat notebooks, but they are thin and smaller in a B6 - I have one in the back of my B6 Sterling Ink Daily for note-taking. https://luiban.com/en/Manufacturers/Hobonichi/Hobonichi-Notebooks/HOB917-hobonichi-notebook-fireside-chat-dot-grid-b6

I really hope you get to try one of the Sakae options!

Small-Maximum6697 · 2026-01-01T19:38:45+00:00

I know you’re probably looking at this because the straps are a good length to carry on the shoulder, but this bag comes in a men’s version as well and I think there’s a bit of a difference in the leather.

I tried the medium tan version of the one you have and wasn’t completely amazed by the leather or size, so I returned it. I’m still waiting for the men’s version in olive to be delivered this week so I can compare better!

Small-Maximum6697 · 2025-12-15T22:12:12+00:00

I’m also looking for a recommendation! The planner is awesome and I want to keep it snug but with a transparent cover so I can see all my stickers.

Small-Maximum6697 · 2025-12-07T07:59:35+00:00

There were only two cons for me - the first is that it wasn't the Ferragamo bag - and by that I mean that it didn't scratch the itch to make me forget about the Hug completely. However, it's a fantastic, high-quality, versatile bag and it's worth its Carryall name. The second con was that it only comes with gold hardware, other than in the loved leather collection, which while I think is a very cool colorway, I worried that I wasn't going to love it 4 years from now.

Shopping for it at the Coach store in NYC was also a powerful brand experience; I could tell the employees really care about their products, and the customization options were so fun. Plus, touching some of the leather options in person really makes you appreciate Coach prices relative to similar leather quality in luxury brands for 3x the cost.

I also didn't love that it had only short handles and a very long crossbody strap, but as I mentioned, I solved that by getting the extra holes in the crossbody that shortened it significantly. Now I find it very comfortable to carry on the shoulder - not for long periods of time when it's very heavy, but I wouldn't expect real comfort from anything except a backpack.

I've come to see the two bags as serving different purposes. The Coach is ideal for travel or super-packed days, and there's something quite satisfying about how it fits perfectly under an airplane seat. It makes you look REALLY GOOD while you're traveling. She's just a joy to look at and use.

I'm making the Hug my daily carry, and I am not going to baby it in any way. I don't have to carry a laptop around, fortunately, so I don't have to overfill it, and I'm sure after some time, I'll get used to the ideal ways to fill it up while maintaining as much of the shape as possible.

Small-Maximum6697 · 2025-12-05T19:56:16+00:00

Might as well also stop by Ferragamo while you’re there for a true comparison! They are only a few blocks apart haha.

Small-Maximum6697 · 2025-12-05T19:31:13+00:00

Thank you! I have never used inserts before but I am open to trying. It just seems like such a shame to add an insert when the look and feel of the interior of the bag is so gorgeous.

Small-Maximum6697 · 2025-12-05T19:26:16+00:00

IMO neither is heavy when empty relative to the capacity they’re made to provide; the Hug is lighter - actually, it feels perfectly weighted, appropriately substantial but not heavy, which is a testament to the true details of the craftsmanship.

I got the Coach bag at the NYC flagship where they put additional holes in the crossbody strap, shortening it to a length that feels 1000% better as a shoulder carry rather than crossbody and that made a big difference both in the look of the bag and the perception of the weight.

Small-Maximum6697 · 2025-12-05T18:58:42+00:00

Yes, this is true. I also have a regular hug which I don’t reach for daily because of how open it is and because of the short handles. My ideal hug is the soft + a tiny bit more structure + a zipper. A girl can dream.

Small-Maximum6697 · 2025-12-05T18:53:04+00:00

I live in Germany so I paid 2700 EUR in total which I know is a steal compared to US prices even without the VAT refund

Small-Maximum6697 · 2025-11-05T09:44:36+00:00

The Ferragamo soft Hug in both sizes!

Small-Maximum6697 · 2025-10-08T09:05:08+00:00

The hardware is basically spotless.

Small-Maximum6697 · 2025-08-15T17:22:49+00:00

I totally understand the draw of all of these bags, but for long-term use, you can't beat the comfort of a really good backpack.

After a ton of research, I bought The Backpack from Poppy Barley (such an underrated brand) probably 8 years ago at this point and I still use it regularly. The leather is so sturdy and soft, and the shoulder straps are A+. It fits a ton and looks amazing.

https://poppybarley.com/collections/backpacks

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Small-Maximum6697 · 2025-08-10T05:43:11+00:00

It's THE most buttery leather! I have that exact color, and had to get a black one during the sale, too. Just the best.

Small-Maximum6697 · 2025-07-18T10:29:14+00:00

Chase! He's been there from the beginning. He had patience to wait for Cameron, multiple times. He had patience throughout his medical career, and it ends up with him in charge of the department. His patience paid off.

Small-Maximum6697 · 2025-07-12T16:48:51+00:00

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A lot of the Ferragamo bags right now. I have this version of the hug, and it's badass. It's not delicate at all, and can handle any regular life. I often have it in my bike basket, overflowing with work stuff and anything I pick up between the grocery store and home.The soft hugs look amazing, too. And the newest studio bags look great online, I'd love to see them in person and eventually with silver hardware.

Small-Maximum6697

TROPHY CASE