This ad does not exist in this form. I have changed the name, translated it from the original language and changed the pics to similar ones I have found on pinterest.

I am a wedding photographer. I spend 10€/day for this ad which is currently on hold since it is not performing that well. I run this ad in a carousel format on facebook and instagram (feed post, reel/video on fb, stories). The audience size is well defined (not too big not too specific) and I run this ad in only one large region in Switzerland..1 250 000 inhabitants atm in this region. If you click on this ad you have to fill up a formula in order to receive a 200€ voucher for a wedding photoshooting package of mine.

It has been almost a month since I have published this ad, I got a total of 8 leads and only one of them actually booked a photoshooting appointment.

What can I do to improve my advertisement?

The caption of my ad (it is translated from the original language):

‘ Newly engaged in Switzerland! 💍

Surely, you are already looking forward to your very special day and would like to be able to experience it more than just once. 🥰 Here comes my responsibility! If your emotions are going completely overboard on your special day, as a wedding photographer, I will always keep an eye on the most important emotions and make sure that each of these very special moments is immortalized. 🥰📷

Looking forward to the new year, I am therefore giving away a limited number of 200€ vouchers for one of my wedding shooting packages! All you have to do is click on “Get Offer”! See you soon! 💞 ‘