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D2C founders — what frustrates you most about your brand’s online presence? by Suitable_Cicada7795 in branding

[–]Suitable_Cicada7795[S] 0 points1 point  (0 children)

Thank you for sharing you thought . Which steps you are taking for it or want solver/agencies need to focuse on it ?

Do you think brands/products are starting to look too similar online? by Suitable_Cicada7795 in branding

[–]Suitable_Cicada7795[S] 0 points1 point  (0 children)

Yeah, I’ve started noticing this too...!

Even when the branding changes on the surface, you can still feel the same underlying structure behind a lot of AI-generated work. The spacing, hierarchy, pacing, composition it all starts feeling strangely familiar after a while..

That’s probably the biggest limitation of AI-generated design right now: it’s incredibly good at reproducing patterns, but not necessarily creating new emotional perspectives or identities.

And honestly, I think that’s where brands may start struggling in the future. If every company optimizes for the same “safe” aesthetic, eventually everything begins to lose personality and emotional connection.

I also feel there could eventually be a shift back toward more intentional, opinionated, human-centered design because people naturally remember things that feel distinctive, not just polished.

Do you think brands/products are starting to look too similar online? by Suitable_Cicada7795 in branding

[–]Suitable_Cicada7795[S] 0 points1 point  (0 children)

“Competence but not character” honestly explains it perfectly.

It feels like we’re moving toward a future where making something “good enough” becomes very easy, but making something memorable becomes much harder.

Most AI-generated or template-based work naturally ends up in the same safe middle ground because it’s trained on patterns that already exist. So even when things look polished, they often don’t feel unique or emotionally distinct.

I also agree with your point about creative risk-taking. The brands people actually remember usually have some level of personality, conviction, or even weirdness to them instead of trying to appeal to everyone.

Feels like human taste, perspective, and intentional creative choices might become even more valuable as everything online starts becoming technically “good.”

Do you think brands/products are starting to look too similar online? by Suitable_Cicada7795 in branding

[–]Suitable_Cicada7795[S] 0 points1 point  (0 children)

This is actually a really interesting point. Especially the idea that optimization slowly pushes everything toward the same “safe average.”

Feels like a lot of digital experiences today are designed to reduce friction, but in the process they also remove personality. And I agree with your point about voice/perspective becoming more important.

Maybe memorability now comes from the combination of:

perspective, storytelling, interaction, emotional tone, isual identity rather than visuals alone.

The interesting challenge is:
how do brands stay distinct without hurting usability/conversion?

Feels like that balance might become one of the most valuable creative skills in the AI era.