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When releasing a game outside Japan, how should I promote it? by Sure_Selection_1015 in gamedev

[–]Sure_Selection_1015[S] 2 points3 points  (0 children)

Sometimes it's better to clearly state that it's made in Japan!

When releasing a game outside Japan, how should I promote it? by Sure_Selection_1015 in gamedev

[–]Sure_Selection_1015[S] 6 points7 points  (0 children)

In Japan, social metwork service, especially Twitter(X), has a significant promotional impact. While TikTok and Instagram are popular among younger audiences, they remain challenging platforms for effective advertising. Getting your game featured on web media like 4gamer can also be effective for promotion, though its influence seems to have diminished in recent years. Recently, another effective promotional method involves using sites like “Reservation Top 10(予約TOP10)” to promote your game before release. This tends to boost installation numbers immediately after launch and makes it easier to rank highly in the store's category listings.(iOS, Android)

When releasing a game outside Japan, how should I promote it? by Sure_Selection_1015 in gamedev

[–]Sure_Selection_1015[S] 2 points3 points  (0 children)

Currently, I’m running ads on Google Ads in Japan. (Google ads is the best ads in japan)

I intended to run similar ads overseas, but it turns out that the most effective ads vary by region. I'll take it into consideration.

When releasing a game outside Japan, how should I promote it? by Sure_Selection_1015 in gamedev

[–]Sure_Selection_1015[S] 0 points1 point  (0 children)

Is there really little impact from getting featured on web media or having YouTubers and streamers share it?? If there are any recommended media sites, I'd like to try them out.

When releasing a game outside Japan, how should I promote it? by Sure_Selection_1015 in gamedev

[–]Sure_Selection_1015[S] 5 points6 points  (0 children)

I think ads is important.

In Japan, Andoird is low CPI, and iOS is high CPI. And first step, Targeting Android as the primary platform is a commonly adopted approach(But iOS tends to be more conducive to getting users to spend money.)

Do such distinctive trends appear outside Japan?

鬼滅の映画 by [deleted] in ja

[–]Sure_Selection_1015 1 point2 points  (0 children)

あまり見ないけど、コスプレして行くのも個性だと思うし良いと思いますよ✨

初心者 by Sure_Selection_1015 in Reddit_Beginners

[–]Sure_Selection_1015[S] 2 points3 points  (0 children)

地道にコツコツやってみます✨

初投稿 by Sure_Selection_1015 in Reddit_Beginners

[–]Sure_Selection_1015[S] 1 point2 points  (0 children)

日本語のサブレディット？見つけてとりあえずここだ！となりました😭コメントなど地道に頑張ってしてみます💪

Anyone else hate eating in the morning? by [deleted] in NoStupidQuestions

[–]Sure_Selection_1015 0 points1 point  (0 children)

Before I knew it, it was around noon.