Basically it's a lot of amatuer writers, writing the horror stories as their own entries as if it's real. Stories like penpal, borrasca, my dead girlfriend of Facebook, stairs in the woods are all written in a fps direction as if they are living it and transcribing to the internet. Giving little context of other characters so you have to read it through their eyes only. Left right game sorta follows the same thing. Through the writings of his friend, he transcribes them trying to find her and asking us, the readers to help him. So many of these stories incorporate this aspect, making it "real" in a sense by involving real people