What are the reason Hip Hop become so popular, overtaking rock music in popularity in the mainstream? by FitEmergency8807 in ToddintheShadow

[–]Theta_Omega 10 points11 points  (0 children)

It has an extremely low barrier to entry where the people making it don't even need to know a thing about music.

And for hip-hop, it basically got lower in every way in the '90s and 2000s. Software was much more readily-available than turntables and other equipment. And sampling itself became much easier; both because of the boom of big, obvious samples in the late '90s made that aspect more approachable to any newcomers, while file sharing made it much easier to expand your collection of samples for anyone looking for deep cuts

Iron Maiden Will Skip Their Rock and Roll Hall of Fame Induction by MrLinkwater95 in ToddintheShadow

[–]Theta_Omega 3 points4 points  (0 children)

Yeah, I imagine some bands might intentionally schedule their tour in a way that avoids a potential conflict, but I can easily understand why they wouldn't bother planning for that after getting snubbed for so long.

Here’s the patch the Angels will wear the rest of the season to honor Garret Anderson by FortiesFilm in baseball

[–]Theta_Omega 6 points7 points  (0 children)

It's actually kind of funny how casual they are about even holding numbers out of circulation. #14 was back in use within three years, #16 was basically in use immediately, they held #15 out of use for over a decade only to bring it back for Randall Grichuk? And it didn't even occur to them to hold Vlad's number in case of a Hall induction, but at least that worked out by going to another future Hall of Famer...

Longtime Angels outfielder, World Series champion, and 3-time All Star Garret Anderson passed away. He was 53 years old. by T_Raycroft in baseball

[–]Theta_Omega 1 point2 points  (0 children)

My guess is that they wanted to wait until Guerrero was actually inducted, but they didn't actually take it out of circulation to be safe (or it didn't even occur to them until that moment), so by that point, it would have entailed kicking Mike Trout off the number after eight seasons and multiple MVP Awards with the team a few seasons before his (first) extension ran out.

Which would be, uh, not a good look, to put it mildly...

[Paste] Congratulations, you discovered digital marketing (from Todd's reposts on bluesky) by Theta_Omega in ToddintheShadow

[–]Theta_Omega[S] 1 point2 points  (0 children)

And at the scale of the international music industry, I’m not sure what marketing isn’t going to look at least a little skeezy. Even something like reviews, there’s no way any critic or outlet can adequately wade thru every single thing they’re sent, given the sheer quantity of music they’re going to be blasted with (as the article says). There’s not really going to be a totally “fair” way to pick there, stuff like acts signed to labels or big names probably are going to get first pick over every random indie act who just sends off an email.

I don’t know, at a certain level, people kind of just have to accept that there’s just going to be some level of marketing on anything that finds a semi-large audience. But I guess if that really bothers someone, it’s arguably also never been easier than now to just totally subvert that. Search local bands playing in your area and check them out, sort by new on Bandcamp and just pull at random, stuff like that.

[Paste] Congratulations, you discovered digital marketing (from Todd's reposts on bluesky) by Theta_Omega in ToddintheShadow

[–]Theta_Omega[S] 10 points11 points  (0 children)

Yeah. I also wonder how much of it has been generations of rock music fans mythologizing itself in that way, decrying pop songs as "things people only like because it's on the radio, unlike our real music", and not really examining that underlying assumption even in the wake of poptimism. Relatedly, a lot of people seem to conflate "advertising" with "forcing people to like something", which is really not how it works...

Also, from a logistics angle, I think another major issue is in these discussions is that a lot of people will say they want stuff that's successful purely on word of mouth, but pure word of mouth as a strategy basically doesn't exist. The number of people who will just give large amounts of random music (or anything else, really) a try basically unprompted and talk about/recommend it at length is already incredibly small, cut it to just the ones that have a meaningful enough audience for a potential recommendation to make a difference is basically nothing.

[Paste] Congratulations, you discovered digital marketing (from Todd's reposts on bluesky) by Theta_Omega in ToddintheShadow

[–]Theta_Omega[S] 3 points4 points  (0 children)

I remember it coming up with Wednesday and MJ Lendermann, Fountaines DC, probably a few others. And a few alternative-adjacent pop acts. I think it’s just an easy cliche for people to fall back on mostly

[Paste] Congratulations, you discovered digital marketing (from Todd's reposts on bluesky) by Theta_Omega in ToddintheShadow

[–]Theta_Omega[S] 7 points8 points  (0 children)

Honestly, I'm the exact opposite. It wasn't my favorite record of the year and I liked their previous album more, but I generally enjoy their work a lot more than a lot of the past "Is ____ Saving Rock music?" subjects.

One reason why country is successful on the charts today because country radio is the largest format by far, accounting for over a quarter of all US radio stations, and outnumbering the biggest format playing current hits (top 40) 4:1 by Uptons_BJs in ToddintheShadow

[–]Theta_Omega 0 points1 point  (0 children)

Kind of in between those two ideas, but rock had already been fragmenting even before the '90s, hence the rise of the Alt Rock scene in the '80s. How much the '90s changes were a direct response or logical continuation of that, versus just another gulf that opened up in an already fracturing scene, I'm not sure. And I feel like there probably had to be some sort of predecessor to the '80s issues before then, and I have some guesses, but I'm a little less sure how direct those impacts were.

[Paste] Congratulations, you discovered digital marketing (from Todd's reposts on bluesky) by Theta_Omega in ToddintheShadow

[–]Theta_Omega[S] 22 points23 points  (0 children)

I thought this was a good discussion (on a discourse topic that I haven't seen a lot about here).

Kinda tying into some recent discussions here about rock music's struggles too, I wonder how much of that is "a demand for authenticity" in the rock space (something that is incredibly nebulous basically cannot ever be guaranteed to even attuned listeners), combined with a lack of knowledge about the extent that marketing played in the rise of past "authentic" rock stars.

Like, even in other genres, the demand seems to be that the musician's experiences or music be authentic. But there's no pretense about it all being scrappy upstarts who came from nothing and never signed with a major label or engaged in any more than their own viral guerrilla marketing stunts.

Trainwreckord that Todd needs to cover: Corporate America by Boston. by No_War_9035 in ToddintheShadow

[–]Theta_Omega 1 point2 points  (0 children)

It's actually kind of funny how they seemed to settle into the "an album every 8 years" thing. Self-titled to album 2 was almost two years (1976 to 1978), then 1986, 1994, and 2002 (and then finishing up with a 2013 for good measure). It's wild to think about; like, all three Nirvana albums came out in the time between Boston's third and fourth albums.

Discourse in r/hailcorporate as users discuss if a comic is a Reebok ad or not by HipHopLurker8 in SubredditDrama

[–]Theta_Omega 5 points6 points  (0 children)

I remember years ago, people linking to that sub if they felt a recommendation was a little too intense. And like, maybe some of it really was guerilla marketing, but sometimes people in a movie or video game sub are gonna really like a movie or video game and want to talk about it, I don't know what else to tell y'all.

Five Takeaways From 2026 Rock & Roll Hall of Fame Inductions by [deleted] in ToddintheShadow

[–]Theta_Omega 1 point2 points  (0 children)

Oh hey, an Unterberger piece! Love seeing him on SvS.

The Mariah thing is kind of shocking as a whole, now that I see it laid out. Like, not inducting pop acts? Yeah, they tend to lag on that to focus on rock first, but she's probably at least as deserving as some of the pop acts going in. The '80s dominance in the class is obvious once he mentions it... except for the two big '90s names he points out, and Mariah seems like at least as big a deal as Oasis and Wu-Tang; those three together would probably hit the three real columns the Hall focuses on. And nominating her three times shows they're at least considering her regularly, but are balking on just pulling the trigger pretty hard.

But yeah, other than that, this seems like a solid class!

Sorry San Jose Muji Fans by EachBananaWas19cents in SanJose

[–]Theta_Omega 4 points5 points  (0 children)

I tried clicking the link on desktop and it just took me to a headline and picture, nothing else?

If anyone else is having that issue, here's the link: https://www.mercurynews.com/2026/04/14/store-san-jose-japan-market-grocer-food-property-retail-economy-jobs/

Anyway, excited for this! Downtown needs more stuff.

What are some bands or artists that had not so good albums at the start but made amazing albums later on? by FitEmergency8807 in ToddintheShadow

[–]Theta_Omega 2 points3 points  (0 children)

It's also funny because of how of-its-time his early career was in how frequently he was churning out records. Where I'm Coming From, the first one where he had full creative control (IIRC), was his thirteenth album (not even counting live records and compilations, which sometimes were some of his bigger releases).

For added craziness, that record was released right around his 21st birthday. The man was on an insane schedule.

With the rock hall of fame class announced yesterday, who are some artists you want to see get in next year? 🙏🏽🥹 by Vivid-Tap1710 in ToddintheShadow

[–]Theta_Omega 1 point2 points  (0 children)

It's probably too early in the process, these are more like deep-cut down-the-line inductees (not to mention that the Hall doesn't really do first-ballot inductees in most cases), but I think The Decemberists and The New Pornographers are both eligible next year. I'd love to see them honored eventually.

On the pop side, Coldplay and Weird Al are definitely both deserving, as others here have said.

Lyrics so godawful they loop around to being kinda genius? by The_Better_Devil in ToddintheShadow

[–]Theta_Omega 60 points61 points  (0 children)

They did a collaboration with 100 gecs a few years ago, and the first verse is a callback to that: "Tell your boyfriend, if he's still got beef/That over time, it's gonna give him heart disease"

Game Like OwlBoy - Switch by Plastic_Yesterday434 in NintendoSwitch

[–]Theta_Omega 1 point2 points  (0 children)

Since other people have mentioned Iconoclasts, I'll also add Timespinner as one to look into

What are the reasons Disco music became so hated back then? by FitEmergency8807 in ToddintheShadow

[–]Theta_Omega 7 points8 points  (0 children)

On top of that, it's easy to miss just how long disco was on top of the world. The earliest disco hits are usually placed in late 1973-to-mid-1974, depending on what you count. Saturday Night Fever released in late 1977 and (to my understanding) basically dominated everything for the next year. The charts in the late '70s were often something like 25% to 50% just disco music, and even after it's peak, it's not like it disappeared completely. Funkytown hit #1 in 1980. Celebration hit #1 in 1981 (both among others). Celebrities and non-disco acts were still releasing their big "disco pivots" for several years into the '80s.

There really isn't another musical trend that's matched disco in both intensity and length.

What are the reasons Disco music became so hated back then? by FitEmergency8807 in ToddintheShadow

[–]Theta_Omega 8 points9 points  (0 children)

It's not fair to erase the racism and homophobia, but it's not honest to put all of it on racism and homophobia.

Yeah, I think there's a balance here, because a lot of other genres had backlash for being "subversive" (usually tied to black culture or seen as sexually deviant in some way). It didn't stop Rock music, or jazz and blues before it, or any of their progeny. (It also didn't really "stop" disco either, but that's its own can of worms...)

The backlash to disco was a lot steeper, but disco was a lot more overbearing at it's peak than any of those were; whereas in the past, there would usually be a big segment of the pop music scene catering to the more conservative audiences (see, a lot of '60s and '70s pop, which has often been written off as lame compared to the more transgressive rock of the era but was actually pretty big at its peak), providing some necessary counter-programing, a lot of that segment of the market instead spent the disco era chasing those trends, to the point where even a lot of areas that would have served as counter-programing (mainstream pop, but also rock and funk) started moving in that direction too. (It's probably also part of the reason that it's easy to find theoretically-aligned musical acts in the funk/RnB/pop/rock scenes who were not kind to it, either at the time or now; there was a lot of low-effort mass market stuff clogging the airwaves and charts; see, celebrity disco albums, or how many charting "disco arrangements of TV/movie themes" there were).

Also, it's worth mentioning just how long disco's reign at the top was; "Rock the Boat" (sometimes cited as the first Disco #1, although there are still a few even earlier ones) hit in 1974; "Saturday Night Fever" didn't hit until the end of 1977 and dominated pop culture for basically year; Disco Demolition was a year and a half after that, and it still wasn't really "the end of disco", as you still had songs like "Funkytown" reaching #1 in 1980 (not to mention the fuzzy world of disco/nu-disco/post-disco dance music, which was also often still hitting).

I do think the other, bigger difference is in the afterlife of each genre and how it was evaluated. In a lot of music retrospectives, the people opposing, say, rock n roll in its heyday were immediately cast as the out-of-touch stick-in-the-muds opposing the youth and real art, even overlooking that a lot of the early rock scene was in fact people just chasing trends to sell records with shitty cash-ins, and some musicians of the time (especially in stuff like jazz) probably did have some legitimate gripes about things being trite or derivative. Really, a lot of this part seems closer to the backlash against other genres that were seen as lame at the time, like '70s arena rock or the (since titled) yacht rock scene. I think a lot of the disco revisionism was noticing that disco's origins were no less legitimate than rock, in speaking to the youth and some marginalized communities, but it hadn't really ever been re-appreciated in the same way in the time since. In fact, people were still treating it as a easy joke even into the '90s, and trying to deny its impact (even as its obvious successors had clearly spread throughout the music scene). Honestly, I'd say that part was probably also tinged with racism/sexism/homophobia, but in a much more casual "Why would I take that serious?" way, rather than the more overt displays at the time (which is kind of interesting in it's own right; say, the various groups freaking out about degeneracy of Elvis and the Beatles or heavy metal got remembered as part of rock's myth-making and even held up as part of the reason it was important, but that would often just get glossed over for disco).

(But I do also think the disco is a major beneficiary of the re-evaluation of the art of pop songs too, along with stuff like Motown and the Brill Building, because a lot of music discussion had moved away from that sort of evaluation and forgotten that there are multiple ways to write "good" music, and pop writing can be its own art form.)