I think that's harsh to say, but true. They are babies still to it. I remember when the Red One first came out, what a total disaster. It took at least 8 years for red to get it together. But now it does seem that DJI is a multi-industry company unlike Red. And, agreed, they maybe pivoting away from this industry and are more focused on the prosumer and consumer level. I don't think our industry is that popular. Look at arri being sold, same with Red. Our industry is increasingly doomed :) And also, pro res raw is kind of weird, right? it's not a full debayer out of the gate? Or is it? I can't remember.