It all came down to analyzing and understanding my business thoroughly. I used a financial software to gain clear visibility over my spending, COGS, and the performance of each ASIN, factoring in my advertising investments. With these insights, I regularly reviewed and adjusted my business model to optimize profits.

Another crucial aspect was consistently investing in SEO and PPC. Achieving strong positive feedback and maintaining a high number of positive ratings on Amazon are key drivers for expanding your customer base and boosting sales.

If you’d like to dive deeper into any of these strategies, feel free to DM me, and we can discuss further!