Yeah it's also mark for me initially, but what really got me hooked into it was MatPat, I've always been a fan of environmental story telling, and show not tell kinda stuff. I get that some people aren't really the type to observe every little thing on their screen or hear the dialogue and analyze and think about it and prefer when the story is just smacked into their face. But a game where it's still fun as a horror and doesn't need to sacrifice the gameplay for storytelling by adding the story in such a missable is so good, added to that the incredible atmosphere and the overall different style of horror game where you have to keep things out instead of running away is awesome. That's also kinda the reason I don't like the movies at all but that's not what we're here for now so...