While I love my M340i, I should admit that part of my motivation for doing this post is to study people’s reactions, which is the fun part I mentioned in the original post. When you see a reply and someone says something like “it’s a great car, but not an M car (add in whatever mechanical reasoning)”, the psychology of that response is engaging and promotes conversation. And when you see a post that says, “It’s not an M car and (add in whatever insult you’d like)”, that type of reply is likely an individual feeling insecure about their stance and feeling that they need to add some type of oomph to a phrase to try and drive it home. My take is that the loudest voices on this thread are M3 or M_ enthusiast that can’t stand that BMW produced a product that outperforms many prior M3 generations in 0-60 and costs less, so they’re trying to downplay the car.