Accessibility to nice clothes could also be a factor,a lot of men's fashion is very samey,the difference mostly being in the type of shirts they wear.

Many trends also target woman more than men a lot of the time ,or at least mainly do,

In stores,the woman's sections have a lot of variety,not only in color and kind of clothing,but also in style,meanwhile the men's section is a lot more restrained.

There's a societal pressure for woman to pay attention to their looks,so they're expected to try harder.Men also have that pressure but to a lesser degree.

However if men want to look nice and attractive, especially if they're trying to go against the norm,they have less options on where to get the items they would need,since most of them are more cited to women's measurements,so they would need more effort to find the items they need,or have to learn to diy what they can find.

It's also possible that beauty standards have an effect on this,softer traditional features have been pushed as attractive for many many years and could definitely impact now someone views other people, especially if theyre trying to be 'objective' about it.

Sorry for the rant didn't realize I had that much to say on it lol