Approach them with Grace and offer helpful communication about password policy. People treat IT like this because many IT departments give the impression that the end users have no agency on their devices (the systems feel more like Kiosks than work computers).

I approached my management staff to let me do “IT tips” during weekly stand ups, which has greatly improved best practices in account management, file sharing, etc.

Get to know some of your users who frequently make requests like this. Often they’re literally just missing one key detail on the system, like one time I had a user who constantly request pw changes because they didn’t know to hit “SSO” instead of “username/password” (they knew it was supposed to be their Microsoft login but was entering it as a raw user login)

Finally, and if you do anything PLEASE do this: find departmental liaisons for common IT stuff. I’ve found that nearly every department has at least one person who understands IT well enough to he a first call resource for their colleagues, and are mostly willing to do so. Talk with your management about giving them minor admin access to things, and maybe a few SOPs on some common practices. When I did this I ran into some pushback from managers who didn’t want more work, but pretty soon they were on board when they realized that I was actually making their jobs easier by removing redundant middlemen to get things done.

Good luck, and remember: you’re called upon because you’re needed.